How to update the content of the website and the writing skills

Website article is the fundamental survival of the site, only through the site of an article, to meet user needs. Only through the website article can adapt to the trend of Internet development. Look at all the sites, in fact, is a line of articles piled up. Just some piles of neat, some piles of scattered or messy. In the Web2.0 media, there is a label that contains all the materials called "User-generated content" (user-generated content). User-generated content is a group phenomenon and is limited to non-professional professionals. When people talk about user-generated content, they describe the way in which users generate media content and share it with each other, and there are no professionals involved in the process. And today, we want to talk about how the webmaster update the content of the site and write skills.

One: The content of website update also need to follow "triple four Virtues"

The so-called "triple four virtues" of the site requires updating the site to make some standard requirements for the site update. The purpose of these requirements is to enhance the cleanliness of the page, improve the user experience, adapt to the search engine, the most important thing is to meet user needs. So what are the "triple four"? Zhao here are a few simple points to write:

1, Content: Concise, the theme is outstanding, try to avoid superfluous saliva words, general 300 characters ~500 Word best, the length of the word too much can use the form of pagination to show.

2, Title: The core of the site, equivalent to the character's name, title, titles. As far as possible, the so-called streamlining should pay attention to the center of the article with a close clasp, the appropriate time to consider the title party.

3, paragraph: Paragraph patchwork, each paragraph can be separate into paragraph, but not out of the theme.

4, with the map: The map is a learned, good with the map is better than long articles, with a simple image requirements, and text, express the message you want to express.

Above 4 points, basically can form a kind of normative request to the article, of course, each family is free to love, the key is how the individual uses.

Second: Content-rich Web sites to retain users

Pedestrian street and Alley are also coming and coming, the difference is that the grade is different, the common denominator is a wide range of goods, styles. Web site is the same, rich content, unique views, the sharp point of the experience, often let the reader fondle admiringly, how to do content rich?

1, rich content is not, everything has, but around the main line of the site, the content of the classification. For example: food net, can be Cantonese, Sichuan, Hunan and other content, if you suddenly mention Sichuan opera that do not know where it is.

2, content material from where to find? Website update material is the key to find material is not difficult? Baidu provides search, Internet material thousands. Try to find it with your heart.

3, the content of original, the site fills a lot of color. Speaking of original content has been webmaster headaches, an article how original? See my previous article "Zhao: about the hospital website article 10 capitalization law", these other websites can also be used.

4, classification can not be less, according to the topic do a good job of the site classification, according to the classification to do content. This orderly update of the site, the content of natural enrichment.

A Web site content how to do rich, in fact, to rely on persistence, and the author's keen observation, which is the reader like, which is the soy sauce, which is a supporting role to distinguish clearly.

Third: To meet the SEO, to do the following points

1, to ensure that the site's original, to do the site and as a person to be diligent. Update the first paragraph of the site, in fact, so divided the clock time, therefore, remember to update the head and tail section. For a professional writer, this one can be ignored.

2, the article within the chain must not be less. Article inside the chain surface function is to cater to SEO, increase the site PV, but its deeper role is the user experience. Increase the reader's trust and attractiveness for the site.

3, update the frequency of the content is very important, in general, a lot of webmaster update sites are, every day about 10. Of course, the so-called update frequency, do not make a fixed requirement, but to maintain the site to update the original content every day. Therefore, do not rely too much on the brick home said, how much a day, they like it, others like it.

4, pay attention to the difference of the page, before listening to a webmaster talked about the difference between the page, I am here to say something about my views. The difference between the pages is not that the page is not the same. It is important to ensure that the content of each page is novel, content is unique, original content and so on, so good.

Website to cater to SEO do not overdo the optimization, the natural is the best.

Four: How to write the content of the website?

1, write various types of articles flooded the site to ensure the readability of the article. The specific wording can be Baidu "Zhao: Talking about the hospital website article 10 capitalization law", which clearly describes how to write articles.

2, closely follow the hot events to write articles, this technique I hope you webmaster a lot of research. Because the hot event can arouse the attention, but also can obtain more traffic, at the same time, expresses the viewpoint also to be able to embody the author's taste, the individuality. For example: From Liu Xiang Hurdle fall, see website promotion how to avoid tumble.

3, the content of the website writing, the article should not be too lengthy, avoid a subject multiple content.

Writing articles, in fact, is not difficult, the key is to see how we write attentively, how through the article to pass a usable, can share, can save information. Spam on the internet will not survive for long. Only seriously do every article, your article can write better, the site more and more popular, your life can be more exciting.

This article is original, author Zhao (hospital Network Marketing Director), website: http://www.kmxxfc.com/, reprint please keep the website and famous source.