Iii. the revival of the "Fruit" Company (jobs and Apple) jobs

(1) The first Apple machine can not actually do anything, only to learn computer children to practice a simple programming and play a simple game such as police catch thieves.
(2) The emergence of the personal computer, a powerful impact on the DEC small Machine Market, in 1988, the long-term loss of Dec finally Compaq, by the PC company Compaq () acquisition
(3) The second generation Macintosh is the first personal computer in the world that can be bought with an interactive graphical interface and uses a mouse.
(4) When it comes to Macintosh, two points must be mentioned, first, its interactive graphical window interface was first developed from Xerox (Xerox) Company Palo Alto (Palo Alto, Stanford University location) Laboratory (PARC). Paroato Labs may be the world's most innovative and most unlikely place to turn inventions into commodities. Another invention that changed the world but didn't bring any benefits to Xerox is the Ethernet that everyone uses today.
(5) However, it is crucial to find out where to grow the PC for Apple, and in fact, he has accepted Scully's view of the year. Scully's personal assistant is a good idea, but the time is not ripe, because at that time, whether the mobile phone, telephone or the internet has not developed, very few people would like to spend hundreds of of dollars to buy a high-level notepad can not be networked. , Apple is overreacting from a computer company like a home appliance company. However, these products and traditional appliances are not the same, everything gives a refreshing feeling, let a person read, not from the ground to send emotion-originally this thing can still so play. Today, Apple has become a brand of fashionable home appliances. If you want to ask what innovation is, this is innovation.
(6) Over the past 30 years, Apple has experienced the process of returning to the top of the wave peaks and valleys. Its rise and fall coincide completely with the ups and downs of its founders. From the birth of Apple to its development of the tosh, it can be considered its first development period, the appearance of Macintosh, making it ahead of Microsoft and standing on the wave. In the middle of nearly 20 years, Apple has been almost forgotten. Fortunately it is like the creative soul of the artist is not dead, and after its founder returns again, get reborn and sublimation.