Initial Values in Product Design

Previously, I mentioned the concept of positive and negative feedback interaction design, from this, we learned that the appropriate feedback mechanism is in interaction with the program, so that users can always know what is happening now, through positive feedback and negative feedback, we can clearly let users know what is being sent, help users to dispel their doubts, and help users fulfill their goals as soon as possible, it also makes our website easier to use and more humane.

Outstanding design comes from life. Have you ever thought about these simple life principles? We all know that the sound control lamp in the building has a very interesting phenomenon, that is, when there is plenty of light, no sound is loud. But in the dark, you just need to give it a light, why? The original sound control lamp has a light control circuit, so that it does not work when the light is enough. Therefore, the control box of the sound control lamp is actually controlled by both the sound and light. When the brightness is reached, the light will not be on. You can do a small experiment. You can use your hands to block the original Optical controller of the voice control switch and then make a sound. Then the light will turn on. Why don't the sound control lights shine during the day? The only reason is to save power. Therefore, the sound control lamp is not on by default when there is no sound during the day or night.

　　

 

(Sound Control lamp device)

In fact, such default values are more visible in life. For example, the faucet is disabled by default-saving water resources. For example, the food we eat is packaged by default to prevent deterioration. We should try to apply this norm in our lives to the Internet.

　　

 

(Faucet)

"John Lasster of Pixar said this: (My older brother) Jim influenced me in other ways too. one day he said something that really hit me: "You know, what I think makes sense in fashion design is to take a really wild fabric and then make a classic pattern or piece of clothing with it. either that, or you take a classic fabric and make a crazy pattern with it. "He said if you design things that way, there is something familiar for people to relate. but if you do both-take a crazy fabric and make a crazy pattern-people can't make any sense of it.

This means that if you want to create new forms, you should use traditional technologies. If you want to create new technologies, you should use traditional forms. If both are new, the audience is unacceptable.

Doubanabei: users must be able to understand a new product by referring to what they are already familiar with at least one of the products, functions, and designs. It's all about disruption. Users don't have a reference, so they don't have the confidence to understand it.

　We will try to explain the initial values in product design in this article:

1. Concepts and functions of initial values in Product Design

2. What is the initial value of a website?

3. When should the initial value be required during product design?

4. What are the values of users and companies?

　　

 

(?)

Concepts and functions of initial values in Product Design:

The default value refers to the default value before an attribute or parameter is modified. That is to say, in the system you do not specify which tool to use, the software automatically provided to you by the system is the default software, such as IE browser in win system. If you do not want to or do not need to make any special requirements, you can set it according to the configured parameters on your computer. These configurations can meet the mainstream user requirements in most cases, unless you are an expert user, the requirements are special.

The initial option (Default), also known as the Default option, is a term used for computing. It refers to a computing term without the intervention of a decision maker, automatic selection of system parameters for decision-making or application software and computer programs.

Purpose of the initial value

The initial value design allows you to use the above software and programs without decision-making. This helps you achieve your goals and use the initial value to properly guide users, make sure that you are always on the right path. Even if a website error occurs, we need to use the initial value to eliminate user frustration and assist the user in achieving his or her access objectives.

Application of initial values in Product Design

Previously, troy's predecessors divided the initial values of the website into three categories based on their functions: pilot demonstration, leakage detection, and promotion.

　1. Pilot Demonstration:

Twitter: In the web version of Twitter, when users first sign up to use Twitter products, the system will recommend 20 users by default. These 20 users are the initial values. You can choose to follow these users, you can preview the latest status of these users. In addition, Twitter also supports searching your contacts through Gmail, Yahoo, Hotmail, and AOL.

Principle: "selecting a service opens a new window, allowing you to log on to the service securely and authorize Twitter to view your contacts. You will only see users who are allowed to find their accounts through email addresses. Unless you agree, we will not send emails to anyone, but we may use contact information to recommend accounts worth attention to you. You can remove your contacts from Twitter at any time"

　　

 

Facebook: you can find your friends in your mailbox. Generally, you have already reached 20 friends after completing this step, and you will find that you have more fun with friends on facebook.

　　

 

Petal net: Focus on the petals you are interested in

　　

 

The default existence and selection of guidance are consistent with the user's expectations. We need to determine what Mainstream users like and what we will present to them? Make sure that the recommended content is liked by the user. In addition, we recommend that you pay attention to the talents or stars you are interested in on Weibo. The purpose of doing so is to allow users to quickly integrate into the product atmosphere, it does not make users feel lonely. Therefore, the initial values here are stars and talents.

The initial values in interaction design are common in android, so that Interaction designers almost do not know their existence. For example, if you press the side key to bring up a shutdown pop-up window, and the finger-touch icon opens the file by default, the two fingers slide from the center to the two sides. By default, the two fingers expand the image.

　　

 

(Gesture Operation)

　Ii. Fault Identification and Remedy

404 page: When a website error or link does not exist, we tell the viewer that the requested page does not exist or the link is incorrect. At the same time, we instruct the user to use other pages of the website rather than close the window to exit. The common method is 404 page. For 404 page design, several principles should be followed.

1. Provide a concise description of the problem to eliminate the frustration of the visitor.

2. Provide reasonable solutions to help visitors complete access targets.

3. Provides a personalized friend interface to Improve the access experience

It is said that before the third scientific and technological revolution, the Internet was like a large central database, which was set in Room 404. At that time, all requests were manually completed. If the file requested by the requester was not found in the database, or the requester wrote the wrong file number, the user will get a returned message: room 404: file not found. After the rise of the Internet, people became accustomed to using 404 as the error code for files not found on servers.

　　

 

(Page 404)

Upload profile picture: When the profile picture file is large, it takes some time for the server to process it. Due to bandwidth restrictions in China, it is difficult to complete the upload. When the user needs to wait, we need to tell the user that your profile picture is being uploaded. For more information, see the positive feedback in feedback interaction design.

　　

 

(Yammer upload Avatar waiting for prompt)

　3. Promotion

For example, the "People pane" in Outlook 2010 provides the profile picture of each contact. If your contact uploads your profile picture in Outlook, this profile picture will be provided in the character pane when you browse the email. If you don't (I believe most people are too lazy to do this), Outlook 2010 will also capture portraits from their social networking websites through OSC. If your contacts are too reluctant to upload their profile pictures on social media websites, there is no way to use Outlook, so you have to provide them with a default profile picture. Learning is here. The default profile picture is a person's silhouette.

　　

 

Will Microsoft use a personal silhouette? Of course not. This is a photo of Microsoft founder Bill Gates when he was young. Speaking of this picture, there is another story. Although Gates has a very clever brain, he is not very good at driving when he is young. One day in February 1977, in the city of Albuquerque, New Mexico, he was arrested for violating traffic rules. He took this archive photo during registration at the prison.

　　

 

The default profile picture used in Outlook 2010 is what Gates obtained after the archive photo was processed. Do not believe it yourself:

　　

 

　　Summary:

In product design, we should try our best to solve user needs. Do not forget that your users are the lazy and do not force them to do what they don't want. At the same time, our initial values must meet the expectations of mainstream users, and guide cainiao-level users to inform expert users. Taking into account product operation and promotion, for example, the new Weibo user guide, allows users to quickly integrate into the product atmosphere, in line with the company's operation objectives.

Website positioning must have different initial values. SNS websites are different from non-sns websites. For example, Facebook uses the default profile picture of the founder Zuckerberg. Here, the profile picture is taken as a unit, the default avatar of a pet community can be a cute and cute animal, which will capture people's eyes.

Thanks to @ Xiao RuO for his contribution. This article was launched by the product China-Product Manager portal.