For the site, the weight of a site undoubtedly determines the quality of a site and the number of visits, white point also directly affects the return of our webmaster, so the weight of our industry is undoubtedly a difficult task, especially the novice webmaster, just started to do the station, without any experience alas, in the face of today's easy to mature Internet speaking, is undoubtedly a very big challenge, then how to do a good job site weight it? Today I would like to share with you a summary of the experience of these years, I hope you can help the webmaster. Before we do the site, a site's basic planning, template selection, as well as the choice of key words are very critical, I am here today mainly for the later optimization work to be elaborated.
(a) The frequency of the site updated regularly fixed point.
With the search engine more and more humanized, intelligent development, the content of the website is undoubtedly the search engine and the user most of its choice and favor of a very key indicator, especially for the original, pseudo original content search engine is more easily recognized, And we can also through the Baidu Webmaster system of some announcements to see the Baidu for the original content of love and attention, so that the original content is undoubtedly our cumulative weight of a key method. And we prepare original content at the same time, also need me to do a long-term planning of the site, preferably in a fixed period of time and a regular district update, to ensure that our updated frequency, do not Santian two days behavior, otherwise will never get the favor of search engines.
(b) reasonable building of the Web site within the chain network.
When we do the internal optimization of its website, in addition to the content, inside the chain is undoubtedly the internal weight of an important way to pass each other. As long as we do a good job in the chain, not only can be very conducive to search engine spiders crawling, the same also on the content of our site is also a great help. There is as far as possible to avoid the site of the dead link inside the situation, if found immediately clear, otherwise accumulated accumulation on our website weight is very unfavorable. There is also that we must remember to add 404 pages to the site, as well as static pseudo static settings, so it is easier to get the likes of spiders, such as spiders crawling.
(c) "Internal excellent external" weight more to force.
A website internal optimization done in good, if the spider does not have the path to go in, in the good website is also useless, so we do a good job in the site internal optimization premise, External optimization is also very important. From the ' content is king, outside the chain for the Emperor ' in fact, we can realize how to do SEO optimization of the people how much attention to these two points, so the chain is very important, but many webmaster do not know how to do a good job outside the chain, then the author of the following to share some of the comparison does not do outside the chain method.
1, soft text outside the chain, for the soft text outside the chain of the author is a deep experience, it is a strong reprint, high quality, but also conducive to crowd acceptance, so I put the soft text outside the chain in the heart of the first place.
2, the forum outside the chain, for the forum outside the chain is mainly divided into two categories, one is the post content contains links, the other is the signature of the link, the effect is very good, but we need to pay attention to the post with a link to consider whether the administrator will be deleted.
3, the blog outside the chain, for the blog outside the chain to tell the author is also very popular, because now search engine for many blogs, such as Sina, Sohu, Baidu Space and so on given the weight is very high, and are some free blog, So we can use good blog to carry out the distribution of the chain, the effect is very good.
4, question and answer platform outside the chain, the question and answer platform is also the author often do outside the chain of one of the places, the weight is also good, and also can be effective to our site to bring a certain amount of traffic, is a lot of benefits.
above four is the author's most recommended four kinds of outside the chain method, another word there are many other, because of the time problem, the author here will not say more.
(d) do a good job of friendship links to enhance the weight.
A lot of owners from before a large number of purchases of some of the higher weight of the portal links we can get tips, links to the weight of the site is undoubtedly also very important, because good friendship links can make two site home page weights to share with each other, better guide the Spider, And in the friendship link when we will do the relevant keywords anchor text, so for our keyword ranking is also a very important vote, so we must do a good link, and regular inspection, to avoid the friend chain site has fallen right phenomenon implicated to our site.
(five) do a ' user experience ', the weight of natural good.
Search engine more and more user-friendly, the user experience is also more and more high, because the network is to provide users with a convenient platform model exists, so we do outside and outside the optimization need to do is to do a good user experience, only so that our site will have a better space for development, It will be easier to get the search engine's favor.
Summary: In fact, to the site to do a good job, we in addition to the above five points, more need to do is adhere to, we have to remember ' the remainder of the king ', not because of a momentary failure to give up, then you will never succeed, like the author's site mood Xuan www. Qqyjx.com like I have not remember how many times I have been down the right, but I will never give up, because I know that failure is also a cumulative experience of a method, success is never easy. Well, I'll share it with you today, see you next time.