It World Network CEO Qin Gang: Layman to play IT professional website

He had slept in the streets of Guangzhou and had been to shelters; he used to be the oldest Chinese it web site veteran; He successfully set up his own team to achieve the website online after just two months of investment, and only 3 months later, the authority Alexa data show that its Web site ranked the highest in the world up to 275, Domestic IT web site ranked Top 5, and just on the line when its position is more than 60,000.

Copy of the wooden JJ This is IT.COM.CN (IT World Network) CEO Qin Gang's experience, these experiences occurred in a short span of 6 years.

The person who has seen the resume of Qin gang will feel a little surprised, a graduate from the brilliant student of the management profession of Southern Airlines, how can "electric shock" play up it? And what's even more surprising is that he's not doing it, and that's what makes a professional even more impressive.

Six-year qualitative change of "layman"

In 1998, just graduated Qin gang was assigned to Guangxi Guilin Airport, in order to follow the girlfriend in Guangzhou, he resigned on the first day of work, but when he flew to Guangzhou, waiting for his, not only love. Copy of the wooden JJ

In the first two months before he arrived in Guangzhou, Qin Gang did not find a job and was basically in odd jobs. In the worst time in Guangzhou, slept in the streets, and even been admitted once. Some early in the morning, Qin in the road home to the police on the way to live, then did not bring documents, body also only a dollar money, so was caught in the car, to the shelter said clearly before release. "The moment I came out of the shelter, I felt the sun was never so bright." Whenever faced with difficulties, I think this ray of sunshine, it is my life's wealth. "

During this time, Qin Gang accidentally entered the Internet café, which entered the world of it. From 1998 to 2004, Qin took 6 years to complete the qualitative change from an IT "layman" to a IT.com.cn CEO. Over the past 6 years, Qin Gang spent 5 years in the Pacific Computer group, from the Pacific Network of Web site editors, hardware editor, the editor-in-chief of the website to the Pacific Computer Group marketing Director, he achieved a transformation.

But the Pacific's background in Hong Kong has made the market director, Qin Gang, feel that he has touched the cause of the ceiling. In April of this year, Qin met with a group of high digital groups that are committed to creating the digital chain empire. Both sides crush, Yi Gao advocated the entrepreneurial culture gave Qin gang enough space. And the Yi is a good view of the rich experience of the operation of the pan and unique business philosophy.

"Our new site needs to have something different, and that's culture." The current It site, there is no shortage of products, the lack of a network it culture, a cohesive force for the cohesion of netizens. We must recognize it again, not to be vulgar, nor to be deified, but to be treated with a common heart. So, our introduction to the product as far as possible does not appear terminology, up to three, you can find in our website you want content, this is the details of the culture. "Qin has been advocating: the IT world, a little easier." This may have to do with the origins of the "layman" of Qin Gang.

The luxury team is not "professional"

When it comes to why IT.com.cn has achieved miraculous growth in just two months, Qin believes that one of his strengths is the support of stores and the other factor. Copy of the wooden JJ

In the interview, Qin said more than once about his luxury team, but in IT.com.cn's current 100 employees, 80% is not the computer industry graduates, and did not work in the Internet, and its Shanghai, Guangzhou business managers are mostly the original insurance. "My staff is not professional, and few people have a pure it background. "

Qin said he has two standards to build this luxury team: on the one hand, morality, ethics, including the work ethic. The other is just, not only what you learn, there is the ability to learn, because the Internet is a very fast development of the industry, if no further learning ability is easy to be eliminated by the Internet.

"Moreover, IT industry development time is not long, itself not too much precipitation, just graduated college students have momentum, there is a very flexible thinking, but also more easily with our entrepreneurial-type company, our company most of the new recruits are other industries or just graduated from college students. "

And let the original insurance person to serve as the business manager, is because a neighbor of Qin gang happens to be insured, please come to use, the effect is significant. "These insurance business managers have thousands of customers in their hands, and they have a strong ability to deal with their clients and have a stronger professional quality," he said. "

We're the only Web site that can be landed.

"Our core competitiveness is that we have the support of chain stores." We are the only landing site, Yihe currently has 20 stores nationwide, the end of next year will have 30 chain stores to support. "

Although for Beijing's consumers, Yi Gao is a relatively unfamiliar store brand, but in Zhejiang and Shanghai, Yi Gao is not unfamiliar, as a private enterprise in Hangzhou, since 1998 debut, has become one of the three major chain of digital stores.

At the beginning of this year, Yi Gao made a decision: 3 years of investment 100 million, to build a media platform IT.com.cn. Yi Gao understands, the future IT.com.cn, can bring what to the store! And Qin more understand: Landing is the hard truth. If the IT.com.cn can with the 20 supermarkets in the zero-jet interaction, it can make the original inflexible data appears particularly vivid. Qin said that this judgment stems from the experience in the Pacific: "From the heart, my experience in the Pacific Network is a wealth, in the Pacific, I understand that the mouse must be combined with reinforced concrete." "

5 years ago, everyone was talking about E-commerce, and only the Pacific combined the Web site with its entities, when Qin Gang in the Pacific network to engage in product shopping guide and evaluation, many peers in the industry news, no one can see the Pacific, but now, the highest browsing rate, to determine the status of the Pacific Network, it is Qin Gang insisted on something. It is also the Pacific experience let Qin again choose the starting point of entrepreneurship, still choose to have a store support, landing site. Copy of the wooden JJ

"A digital store has 10,000 customers a day, 30 stores a day is 300,000 customers, these customers are our network customers a stable source." We have now given a membership card in the Yihe store, card users can access our website free mailbox, while free access to online training and maintenance. We are also working with Dangdang and Ctrip to discuss cooperation, later members can enjoy more services. And membership is my biggest resource. If I have 1 million members of the information, I can take these members to buy computers, digital cameras, DV information and the use of feedback, and then sold to manufacturers. "

Qin's goal is to enter the top three of it sites by the end of this year and reach one or two by the end of next year. Qin also revealed that the Beijing Zhongguancun Hailong building next to the Yi Gao's first Beijing store will also be opened. IT.com.cn for the formal business of the quotation system, and deliberately spend a huge sums of money to buy 100 notebook computers, ready to hold a nationwide "check quote, send notebook" activities on October 28. Qin Gang joked that you want to be in the notebook, remember to log in early www.it.com.cn, perhaps lucky is you! Copy of the wooden JJ

The resume of Qin Gang

Guangxi Guilin People, July 1998 graduated from Nanjing University of Aeronautics and Astronautics Civil Aviation Transportation management major.

From July 1998 to May 1999, Www.it30.net was appointed as editor and editor-in-chief of the office. 1 years time to make the IT30 website at that time the best hardware Web site.

From June 1999 to April 2004, Www.pconline.com.cn was appointed as editor, hardware editor, editor-in-chief of the website, director of the Pacific Computer group market.

Since April 2004, the CEO of IT.com.cn. Copy of the wooden JJ