Link Popularity)

With the ever-changing Internet, its large capacity is undoubtedly a test of index updates and services of search engines. Search engines have been seeking innovative ways to provide users with the most accurate and relevant search results.

For example, search engines have now incorporated the site popularity (popularity) factor into their ranking algorithms to create more relevant formulas. However, this does not mean that we can take the page factors (on-the-page factors) and website content lightly. The correct understanding should be: For sites with the same degree of optimization and the same appeal of the content, what wins in the search engine ranking should be those sites with a high link popularity (LP.

In short, as in the past, as long as the page is optimized, the method of getting a very good ranking will no longer work. If you want your website to get the top position, you not only need to optimize the page, but also need to enhance the high-end link popularity of your website ).

The search engine aims to provide services to the sites recommended by many other sites, ranking based on the popularity of associated sites, this offset the spam tactics on search engines and the poor competition results of malicious webpage operations. Nowadays, by integrating the popularity of links into its ranking algorithm, search engines (such as Google) are already able to provide excellent search experience for surfers.

The popularity of a website's links refers to the total number of external links on the website. Search engines must trace and index these external links. Not long ago, people believed that the popularity of a website's link was only determined by the "quantity" of the site's external links without it. That is, the more links you link to your site, the higher your ranking. -This is only the first half of the LP story. If you still think so, it will be wrong.

Link Analysis is similar to link popularity, but they are different. Link Analysis (or link popularity analysis) refers to the quantity and quality of the external import link (inbound links) pointing to your website, not just the number of links. We can see that the focus of link analysis is not only on the number of imported links for a website, but on the quality of these external links.

Do not treat search engine software and their developers as dummies. They have realized that many website administrators use improper means such as creating fake links to improve their site rankings. Because of this, search engines prefer to use link analysis instead of link popularity.

The so-called link analysis refers to the evaluation and analysis of the link quantity and quality. The factors that affect the popularity of links are not just the number of links. In this article, let's take a look at the factors that affect your LP and how to perform link analysis.
How does a search engine perform link analysis?

Based on a bad website, it is almost impossible to obtain high-quality external links. Therefore, the search engine incorporates the Analysis of External links into the ranking algorithm. In the link analysis system, only the most associated and popular websites can get a higher ranking. Link Analysis is a simple and secure method to determine which page is associated with a specific key phrase. This method accurately determines how people in your industry recognize your website.

Link Popularity/link analysis quality/link quality view

The Link Analysis System can easily remove spammer from attempts to build several free sites to link their main sites to improve LP.

Recently, when calculating the popularity of links, search engines no longer consider external links from free sites. These search engines use Link Analysis in the calculation of link popularity, and the weight of link analysis accounts for a large proportion of the link popularity score.

When the search engine crawlers analyzes the quality of the site, it is not equally important for all websites on the Internet. In a pure link analysis system, the focus is on external links from popular sites that are linked to your target keywords. Even if you can only get external links from one popular site, it is more useful than getting some non-popular links.

Other factors involved in the link analysis system include the text content of the link, the prestige of the link site, the number of exported links, and the similarity of topics between the links.

If you want to rank search engines that have included the Link Analysis System in the ranking algorithm, you should at least ensure that the external links on your website have a good reputation and reputation. It is also important to ensure that the target keywords are used throughout your entire site, and relevant text descriptions are provided around the keywords and links on the page.