Looking forward to the trend and future of website optimization in the 2012

2011 Past, the SEO industry has also experienced some big wind and rain, Google withdrew from China, Baidu one side alone, search and search homeopathy rise. For the 2012-year website optimization, are you ready? As a website optimization practitioner, I would like to say personal views on personal website optimization experience.

First: The content of the website becomes more and more important. An article written by a professional person is more readable than a copy-and-paste article. Therefore, for our search engine optimization practitioners, put forward more important requirements, because our customers are distributed in different industries, we will contact the professional terminology of all walks of life, so that our professional quality also put forward higher requirements. Maybe you also have this experience, you know optimize the area + site construction, area + site optimization Related keywords. But if you have just started to contact the law-related sites, if the content of the site also needs you to update, how do you write original articles, and the site's article has a certain degree of readability and professionalism. Therefore, the website content optimization is to our SEO profession Practitioner's first big challenge.

Second: The importance of the quality of external links, the author believes that the quality of external links to the site depends on the relevance of external links and exposure. Relevance is needless to say, is that you release the chain of the platform and the article and your site content has a certain degree of relevance, exposure rate how to understand it? If you are trying to send an article about webmaster promotion, are you willing to contribute on the admin5? or in the very unknown webmaster platform to say it? I have the right to have a website about Guangzhou tax Consulting, I found that in the classification of information on the relevant information will be very good, many customers call directly to consult tax issues. So, I think everyone in the promotion of the site, do not want to do outside the chain to do outside the chain, if you are holding such a mentality to do outside the chain, I believe you soon have such feelings, your chain is always unstable, the weight is very low, or today hair, tomorrow will be deleted. Why not? All the quality of the chain, a good outside chain should be able to directly arouse the interest of visitors and guide their further clicks. This is also the search engine in the design of keyword rankings will consider one aspect. Therefore, I personally recommend the vast number of webmaster friends, no matter how the technology of SEO changes, the content of the site, the layout of the site, the external links of the site is still very important factors. Hope everyone in doing SEO practice when the high attention.

Third: The visitor's search experience, which is a commonplace question, a good site user experience should be quite good, a site can not retain repeat customers is not successful, even if you in a period of time will be the keyword optimization to the Baidu home page, but if the visitors into the home page, immediately turn off the leave. Such a station in 09-11 years time to do a single page Taobao majority, the website design is the head inlay an iframe frame, the bottom has the update article, but updates the article is not to the visitor to see, is tells the search engine I to update, later Baidu Direct K dropped this a large number Amoy passenger station. So, not pleasing to visitors, similarly, can not long to please the search engine. The highest purpose of search engine technology is to give visitors the most suitable, most wanted content, friends, you think, if you are in the optimization of the word weight loss method, and search engine results give the first page is all a lot of weight loss products recommended, what will you do next? No doubt, change to a search engine.

In short, no matter how the 2012-year search engine technology changes, website construction and the core of website promotion, is still excellent user experience, professional high-quality site content, high weight of external links, as well as continuous updates. Of course, this is only the author's own point of view, if there is a wrong place, you are welcome to pat Bricks.

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