Modify the title of the Web site The bitter lesson of title please think twice before you do

Zxk4 Net online two days of Baidu included, the third day, because the Webmaster optimization modified the title, leading to the serious consequences of Baidu down right. Originally on line after the 1th place or the first page of the keywords are now missing, the consequences are very serious. Check a fall right relevant information to know, modify title on the site rankings of great impact, especially the new station. Because the search engine in the early development is based on keyword matching technology, and this keyword matching is mainly let se first see is the title of information. Although the search engine has developed a breakthrough in technology (there are many intelligent elements such as semantic analysis), it can not be separated from the most basic technology.

So this is also caused, title for the search engine optimization has always played a very important role. Change the title of things must directly affect the search engine rankings. The extent of the specific impact, I can only say that the impact of the degree of change compared to other labels larger. But this also must be the concrete situation concrete analysis, title modification Good, may play the role which promotes to the rank. Improper modification of title is likely to make the rankings fall or fluctuate. But if you modify the title and the previous title does not have the slightest relationship, or the theme of the site to modify the larger, the seriousness of the problem is not too much to say, serious points may be directly blocked station, but I think if there is no real theme of your site changes all the situation, generally this situation will not happen, After all, the search engine analysis ability has been beyond imagination.

But if you change the title of the act as usual, I can not consider to tell you, to a certain date, your site will be die. You are walking on the brink of death. As I recently a friend's website, the site name is Chinese salvage Net-salvage industry portal, this is a short period of one months time, the third time after the title change. Of course, the main reason is still some of the site's objective reasons, although the site's ranking has been very good, search and salvage once for Baidu first, Google third, and did the rankings after the ranking has never fallen out of the home page. But I am really worried about his website situation, Baidu this "neurotic" guy, such as really mad, I can not escape from the right of the intervention completely. However, the current situation, the site should not have any problems, after all, this time after the short term should not be modified, the site's update problem can also meet the basic Baidu taste mouth.

In short, in the SEO perspective, modify the site title to the site's ranking impact is very large, the title of the site should be positioned after the site as far as possible do not modify, especially to avoid frequent changes to the title of things.

And now, for the webmaster, can only change a domain name to promote, or do some aimless but often adhere to the outside chain and optimize the work, quietly waiting for zxk4 by Baidu lifted the day. Pain.