Internet
And by the end of the month, the damn performance task was buzzing like a gold hoop curse.
All the people like the "Wood House" in the ghost of the same as the long howling "Bitter ah!" ”
Make people sad.
Once upon a time, it was a glorious thing to join the web. Pop out of the mouth will often be "www" "dot" "com." High IQ, High-tech, high income, these are once shrouded in the network of the head of the halo.
At that time, it was really easy to do the network. Too many people don't understand. One months to make a thousands of yuan is not difficult. The environment in which internet people live is relatively relaxed.
The arrival of Chinese enterprises has changed all this. He is like a rolling wheel, in this piece of pure land run over, where the past, the stone fly sand.
This is a company that attaches great importance to sales force, in the eyes of people in the enterprise, without him, only the performance, to the account.
Tactics, more than 100 network sales personnel took turns to the eastern Guangdong market to carry on the crazy bombing. The eastern Guangdong Network began to be restless.
Sales are soaring and sales are soaring, leaving other Internet companies dumbfounded.
began to envy, began to follow.
The entire Guangdong network began to impetuous. All the people in the night in pursuit of performance and to account for the goal.
But all this, it has nothing to do with the Internet.
Network companies also want to survive, but also to develop, the pursuit of rising performance is understandable.
But the one-sided pursuit of performance and to the account, while ignoring other important things, may not be able to go farther.
As long as you can get to the account, can you sell junk products?
As long as you can make a phone call, anyone can do online sales?
As long as you constantly refresh the results, the company can go further?
Network companies can only sell products, there is no other?
Under the influence of these ideas, running a network company seems to be very simple.
Under the influence of these ideas, no one to pay attention to the latest development of the network, no one to seriously choose products, no one to really pay attention to customer experience, no one really think of ways to cultivate sales and managers, because all this, and the performance and to the account is not too big relationship.
In the beginning, the competition is not very intense, most of the enterprise network knowledge knows not much. The simple use of performance to stimulate the effect is very obvious, the siege is very relaxed, and network companies to account also frequently record.
With the increasingly fierce market competition, the rise of corporate network awareness and unbearable disturbance, this model began to become difficult.
Network companies are facing enormous survival pressure: the pressure of the increasing manpower cost of the team, the pressure of the market space compression caused by the intense market competition, the pressure of the performance to be stagnant and even the downward trend ....
All of this makes every internet person feel unusually miserable.
For performance, the night can not sleep.
In order to performance, irritable temper.
For performance, Huangbuzelu.
Under pressure, everyone is badly deformed.
Start the curse, start the sigh, begin to numb, start to depression ...
No one to the bitter experience, think about why, think about what to do? Seeing other companies ' flashes of light, they itch again, and repeat the pain again.
In the performance as the test of the truth of the only standard before, all the contradictions will be temporarily overshadowed by the achievements, when found, has been scrambling, powerless.
No matter what the product, the user has no advantage, products sold out of the results, as long as you can sell out is a hero, in fact, only a real customer to recommend a good product, in order to establish long-term cooperative relationship with customers, in order to achieve a mutually beneficial cooperation in order to allow the performance of a continuous accumulation and development.
Sales and excellent is. To measure the ability of a sales person unilaterally by short-term performance. A good salesperson's performance curve should be rising rather than wavy. But more of the time, a month to do a good job will put him in the sky, do not scold a bad thing, and ignore their ability to cultivate, let him continue to upgrade. Often wrongly "only performance theory", a person as long as sales done well, he will be a very good manager, and neglect of his other abilities of inspection and training. In the end, he was incompetent in his new position, and his team and personal performance fell sharply.
Perhaps, only the development or have to adapt to market demand for products, and the use of a variety of marketing models, to carry out marketing, through a variety of ways to the sales staff and sales managers to cultivate, can make the network company to go better, go farther.
Let network people can get out of that piece of bitter day as soon as possible!
"In this poor ridge of land, Harvest meager hope, men for you tired bend waist, woman for you lock frown, Woo ~ ~, network"