The main change in Google began on November 16, November 2003. Since then, online forums began to talk about this and have produced various speculations. Such updates are bad news for some people, but good news for others (but most guesses come from those who think it is bad news ). Google never said anything about its changes. Of course, we should not expect it to say anything. Therefore, this article represents part of my personal speculation, hoping that it will at least provide readers with "more reliable speculation ".
In addition to some significant changes in the ranking method of search results, Google also has some fundamental changes in the format of search results. In my opinion, these changes greatly demonstrate the overall development direction of Google.
I will first review Google's recent changes, and then propose some explorations on Google's new strategies, and clarify some bad rumors. Finally, I would like to provide my personal suggestions on how to succeed in "new" Google for your reference.
1-1. Overall view of new Google changes
Now, Google is definitely making some new and completely different changes, and so many query conditions are affected, so that their search results are completely different from those in the past. Let's take a look at some small changes that haven't aroused much attention (as shown below) before exploring their "huge changes ). For users, these small changes add up to many new features.
1-1-1. Key word Stemming)
Another change in Google was that it began to use the term dry method for search services. In other words, if you type "dietary" in the search box, you will also get some search results based on "diet. For more information, see Google's explanation: "Google currently uses the root restoration technology ". That is to say, it does not insist on searching words exactly the same as the input query, and will also provide users with search results similar to some or all query words. For example, for the search term "pet lemur dietary needs", Google will also display the search results in the form of "pet lemur diet needs" and other word-of-speech changes. In addition, Google will highlight the query words on the search result page and their different forms in bold ."
In fact, the term has been involved for a while, but before that, we cannot determine whether it belongs to a play ticket or a test, but now it seems that, google has officially introduced the word dry method in its search technology.
1-1-2. Is the information first?
In the search results of "new" Google, the first thing we have noticed is that when we use purely commercial words for queries, websites on the top are often not related to commercial websites, but are occupied by pages that contain a large number of "information" and "resources. But I don't think it will necessarily prove that Google is biased against commercial sites.
On the contrary, I think that the changes in Google's current search results reveal the "true faces" of some websites that were originally well-ranked. Although they earned a higher page level, they are just in vain, it does not provide any website content with sufficient weight. In addition, in the past, it was not difficult for a website to rank in the top 10, as long as it was optimized to obtain enough external links (whether or not these links have the same topic or even related ), then you can see
The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion;
products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the
content of the page makes you feel confusing, please write us an email, we will handle the problem
within 5 days after receiving your email.
If you find any instances of plagiarism from the community, please send an email to:
info-contact@alibabacloud.com
and provide relevant evidence. A staff member will contact you within 5 working days.
