On the outside chain of Baidu tool display of personal views

Online about Baidu outside the chain inquiry tool has a lot of discussion, those old topic of the author also no longer a lot of ink. This article combines the actual combat with Baidu outside the chain tool query, to talk about the author of Baidu outside the chain tool view.

One, has not been included in the page Baidu is also displayed outside the chain

The author found that the Baidu webmaster outside the chain of tools to display the chain, some pages incredibly not included, but the link to the page is still displayed in the chain outside the tool.

　　

　　

For this situation, the author speculated that there are several reasons.

1, the page was included in the release of Baidu, and soon after Baidu deleted. Because the statistical tool has hysteresis, it is displayed in the tool.

2, maybe the page has been Baidu spiders crawl, but did not put out.

For these two hypotheses, the author is more inclined to the first kind. If the site optimizer to do a large number of such included and deleted pages of the chain, the chain survival time is too short, there is a suspicion of optimizing cheating, easy to be punished by the search engine.

Second, not all the links included in the page are displayed

The author noted a phenomenon, to the author on the A5 of the anchor text outside the chain for example, such as the article page and the page anchor text related, while there is a good reading volume, the anchor text will be in the Baidu Webmaster outside the chain tool display. If the article page and anchor text difference is too large, while the number of clicks is not high, the probability of display will be much less.

　　

The author above the anchor text outside the chain, probably closely related to the content of the page. If display "Changsha website optimizes" The anchor text page, the title contains "SEO" the word. I view a Shanghai website construction company, in the A5 about 200 pieces of manuscript, but Baidu AdSense outside the chain tool display A5 chain only dozens of, I guess in addition to the lag of the tool, also may page content and anchor text is irrelevant.

Summary: Do outside chain, need accurate, pay attention to relevance. Many site optimization personnel in the construction of the chain, especially outside the chain, page relevance did not do well enough. The massive outside chain tactics is often inferior to the precise tactics, like SEOVIP that website, is the remarkable example. Second, because the page content is related, many blogs, forum anchor text is included, and displayed in the Baidu Webmaster outside the chain tool, this, let the author convinced that the relevance of the chain more important.

Third, the construction outside the chain personal opinion

The author through the Baidu Webmaster outside the chain tool, found a very interesting phenomenon, the author first screenshot, and then explain.

　　

　　

The above two screenshots in the outer chain, is a push and search outside the pure text outside the chain, the previous chain to display the link name "Changsha website optimization Company", and then a chain of the display name is "article by Changsha website optimization." Obviously, the first forum outside the chain link name more in line with the author's meaning, then the same post to different forums, why the link name will not be the same?

　　

Open push this post, you will find the author of the "Changsha website optimization company," The word bold, so that search engines know the key words of this page. To display the word in the link name instead of crawling a piece of text with a spider as a link name.

Secondly, if you do not want to optimize the keyword bold, or some of the ordinary members of the forum without keyword bold permission, Changsha Web site production company suggested that you will be the key word and outside the chain another line, the search engine will be the keyword display as the link name.

Similarly, in doing the forum signature outside the chain (although the author does not do the signature outside the chain), may wish to put the anchor text around the chain of related words of plain text, or "horizontal" display of the chain "vertical" display. Of course, this is only to consider the text around the chain, search engine to judge the value of the chain, out of the chain around the text, the relevance of the page, site columns or the relevance of the theme of the site, the chain position, page export links and so on factors.

Four, write in the last

In fact, through the Baidu Webmaster outside the chain tool will also find a lot of interesting things, such as the external chain of large-scale updates and SEO data vane consistent, and the site's external chain update time is relatively long, update the results of the chain is reflected in the page keyword ranking fluctuations. Second, some have JS and other jumps outside the chain appeared in the chain of Baidu Tools, although the chain does not transfer weight, but to improve the site's exposure rate is not a good thing, and so on.

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