"Image spokesperson" and "Smoke-style management"

This article from csdn blog: http://blog.csdn.net/sunljm1000/archive/2011/04/07/6306962.aspx

There seems to be no connection between "image spokesperson" and "Twenty management ".ProgramPersonnel seem to have nothing to do. However, these two things exist in the software industry.

Let's talk about "image spokesperson" first ":

What is "image spokesperson", Jackie Chan for "Overlord shampoo", Guo Degang for "secret cooking oil", is an image spokesperson. Who is the image spokesperson of a software development team? Does it actually exist?

A software development team usually has such a type of people who do not perform any specific coding work and are very likely not to do the coding work. The specific work is to accompany various leaders and customers to enjoy a one-stop shopping spree, when I was alone, I played a gap in the independent office room to catch the dragon and the red heart. When I was idle, I took a roster to catch the late subordinates at the door of the office, or call a programmer to his office for a critical "conversation ".

Fortunately, the vast majority of teams do not exist or are rare. Unfortunately, such people are often labeled as leaders.

I call this kind of person the "image spokesperson" of the software team ". Just like Jackie Chan's endorsement of Overlord shampoo, he is only an image to improve the advertising effect, rather than shampoo. Check whether such a role exists in your team.

I personally do not disagree with the existence of such an "image spokesperson", but some actions of "image spokesperson" will make me feel disgusted. Let's use Microsoft as an example!

All testers in the Microsoft team must be encoded! Why? Because the person cannot be encoded, he or she does not have the right to judge.CodeIs it correct!

At the same time, all Microsoft Project Managers have their own coding tasks! Why? Because a person cannot be encoded, he or she does not have the right to guide others' work!

Although I have reserved opinions on some of Microsoft's behaviors, I agree with the above two practices! How can I be a cook teacher in a five-star hotel? He can be a lobby manager or a foreman, but he must not be a cook! Why? I don't explain!

Back to the original topic, in comparison, a software team's "image spokesperson" can be connected by a gap, but can they direct a group of programmers to do their work?

Of course ......

Not!

If, as the leader's "image spokesperson", the decision-making power is delegated to programmers, the result may be good. If he exercised his decision-making power, the result would be terrible. This result is what I will talk about next-"Twenty-style management "!

As a software team leader, you don't have to worry about anything, but you must be familiar with the work content and progress of your subordinates. That is to say, as a subordinate, he can complete the task well, that is, he can "bow his hands ".

There is a "good" customs in China-the layman leads the inner, and all walks of life exist. The most typical is Comrade "Cross Waist Muscle. In the end, it will only make the inner laugh. However, if the software team's "image spokesperson" constantly makes decisions to highlight its leadership position, it is actually causing the inner to laugh, moreover, programmers are a group of smart and independent "inner ".

First, as a layman, he does not know how to do it, but is directing the inner to work in a layman's way. The result is that he can only turn the inner into a layman, or only one layman can be achieved. How do you feel when your leader asks you what a "View" is and tells you that you want to write a "View" for processing this thing?

Second, the "image spokesperson" cannot be well-known and relevant. Then, the effect of his intervention in management and decision-making is to take a shot in another place. It is impossible to make long-term planning and guidance, and it is impossible to provide coherent guidance to Every subordinate. That is, "smoke ". Smoke a today, smoke B tomorrow, and then the wind changes every day. As a sailing developer, it is difficult to reach the other side in the ever-changing wind.

The final result of "Twenty" management is to draw a team into the sand, and everyone is busy with their own things. At the same time, they also turn "experts" into "children ". Sun Wukong's Tang Monk learned the same things from the West. Comrade Wukong's eye-catching eyes turned out to have a master who was born with the naked eye. The Old Tang still wanted to guide Wukong. "Dear, that monster is not a monster !" As a result, Sun Wukong's eye-catching eyes were ruined!

This is the "Twenty-style management", and the appearance of twenty-style management is because there is an "image spokesperson. Jole Spolsky said: the project manager sitting in the independent office watching Star Trek has no decision-making power!

I agree! Of course, the appearance of the "image spokesperson" may not necessarily mean a "Twenty-style management", provided that Comrade Jackie Chan does not guide the "Overlord" in shampoo!