"The Ape Group Interview" | To promote the development of technology Msup become an enterprise experience think tank

With the development of enterprises, almost all managers have the same pain point: how to make their own team to become stronger, technical ability to match the needs of enterprise development? Msup's creation undoubtedly solved this difficulty.

Masbo (MSUP) Co., Ltd., originated in Seattle, USA, is a training and consulting organization for Software Research and development team, focusing on the rapid growth of software development Center, serving the skills improvement of software development team, the practical application of software engineering and the innovation and transcendence of software quality. Each year, more than 1000 companies continue to participate in Msup's Open class, workshops, case studies, international study tours and other training programs.

As a technical training brand, Msup brings together more than 2000 guest coaches, most of whom rely on word-of-mouth, friends referrals, and many are from the Microsoft Engineering Institute, Google, Facebook, bat and other well-known technical enterprises at home and abroad, the first-line technology manager, architect, technical director, Product leader with deep, frontline best practices. They actively participate in the curriculum development and teaching, in response to user needs, to solve the user's technical, management pain points, for Msup to contribute a high-quality primary skills resources.

So, what does Msup rely on to win so many people? In the process of preaching msup how to help enterprises to break through research and development challenges to accelerate the growth of the team? What is the uniqueness of Msup in his own management and business model? We will learn about the story behind Msup in this issue of the ape group.

The following is an interview with the Ape group reporters, original works, if necessary reprint please indicate the source.

　　About this issue:

　　Liu Jiaqiang, founder and CEO of MASBO (hereinafter referred to as MSUP) Co., Ltd., has served in large enterprises such as Microsoft, and has more than ten years ' experience in technical team training organization. 2007 founded Msup, after 9 years of development, Msup developed into a large-scale certification of domestic and foreign technical training brand.

　　Msup founder and CEO Liu Jiaqiang

　　Microsoft Msup aims to preach to technology managers

In 2005, Liu Jiaqiang served on the Microsoft China DPE team to help Chinese developers with the new technology development platform by working with the frontline technology managers and architects in the role of organizing promotions and new technology sermons. After more than two years of technical sermons, Liu Jiaqiang found that at the time, many of China's technical teams needed research and development mechanisms, product management, and not just mastering language technology and development tools. and Microsoft, as a software giant, attracts public attention, "what is the percentage of office development team testing and development?" What are the iterations of the Windows Development team's development process? How far does the Exchange development group automate? " And all the questions are curious. Microsoft, a more than 30-year-old software empire with 100,000 research and development legions, has too much to learn.

In 2007, Liu Jiaqiang decided to operate the Msup evangelism brand independently of the company, aiming to help more Chinese technical teams to master research and development practices and develop their horizons through Microsoft's internal and original research and development process. After acquiring trademark registrations in China and the United States, msup from previous Microsoft technical sermons to the most urgently needed software life cycle research and development management experience, and the guest coaching resources were extended from the Microsoft Department to the technology executives of several well-known technology companies. Since then, Msup has embarked on a marathon-style experience for different types of research and development centers and technical teams to build appropriate benchmarking experience for technical managers and CTO.

　　4 major Brands Msup all-round to meet enterprise training needs

Msup attaches great importance to the role of skills upgrading and career development, emphasizing the technical team of complex management and collaboration, for tens of thousands of technical staff to provide first-class technical skills training, build up common students and technical Daniel Exchange communication platform, help many CTO organizations closed-door exchanges, international study tours and other high-end exchanges, witnessed the restructuring, evolution and development of thousands of technical teams. In the vertical field of technology to adhere to the 10-year msup, more understanding of the pain points and needs of enterprise users, but also better understand the stage development needs of enterprises, tailor-made training programs for enterprises.

Different from the general training institutions, MSUP has developed 4 products according to the different needs of customers.

Liu Jiaqiang is a goal-determined person, from the founding of Msup, he has been determined to msup do deep and strong faith. In 2010, Msup co-developed the role competency model with a technical enterprise coach and a team leader, and founded the MPD (make professional discovery) technical Management workshop, which will be psychological cognition, sandbox simulation, user stories, The software life cycle is organically combined to bring high quality and complex management practices to the industry. As of now, MPD has been successfully held for 28 sessions, with an average of 400-500 technicians attending each session.

In 2012, Liu Jiaqiang founded the Global Software Case Study Summit (TOP STUDY of the year) on the basis of Msup's current global software case study and experience sharing, with the industry's leading technical team leaders deeply involved, produced, selected, recommended, For the industry to bring 100 pieces of the most valuable software case interpretation. It is learnt that at present, each global software case study peak will have more than 2000 people to participate in the first-line technical team at the end of the mandatory selection of the group to build a learning style.

In addition, Msup has 3 other brands: Wire drawing, which is an app developed by Msup, which brings together wonderful skills and micro lessons, allowing students to continue to learn and Exchange online after the lesson, and the Bay Area Park and overseas study Tour is a high-level experience to learn, socialize, At present, more and more units are sent to the senior high-level training. In addition to the above products, in fact msup to the user's deepest impression is also in the Open class and internal training class, Liu Jiaqiang said: "All along, many users of Msup brand cognition still stay in the" training "," curriculum "this level. Msup also live up to expectations, with nearly 400 sessions per year, more than 10,000 core backbone and managers to participate in learning frequency, to maintain the industry first.

　　Fame Msup witness the success of countless people

　　in recent years, msup in the industry fame, up to now, has accumulated more than 70,000 paid middle and senior students, more than 10,000 advanced technology in MSUP Learning, more than 1000 technical enterprises each year to join in. Many students from the initial junior technician grew into a technical manager, and even transformed into a msup guest coach, and a few years ago, the core technology backbone, is now the company's general manager, VP and so on. Too many cases continue to prove that Msup does provide value for developers and leads to growth. Among them, many companies because to meet Msup, brings many surprises, such as the creation of a new product division, the development of their own automated test platform, and even become a business transformation of the beginning.

As the founder of Msup, every time I see these students or companies turn around, Liu Jiaqiang feel special sense of accomplishment. When hundreds of technical managers, product managers, architects with Msup's role on the listing smile out of the workshop, the conference room, when more and more excellent share to the Msup platform, when a lot of well-known company's technical coach offered to share some practical experience, when the students have learned a smile, Liu Jiaqiang feels that everything he does has irreplaceable value.

　　6 roles to subvert the traditional way of learning

Msup Development to today, in the training market in a red sea in a foothold and in a leading position, lies in the msup to position themselves as a technology-based enterprise rapid development of the empirical think tank, 10 years as a day vertical research segments of the needs of the development, practical courses; Secondly, Msup has subverted the traditional way of learning, from theory to case, From knowledge to experience, position skill transfer (skill transfer) for 5 years of working people; Finally, the Msup role design framework based on the technology life cycle can guide users to continuously refresh their on-the-job skills and accurately locate the role curriculum for benchmarking skills enhancement.

In the training, msup that the teacher and students can not be simply paired, the team after years of research, developed a set of role growth system, according to the Software development life cycle, the experience has refined 6 key role roles, in the course design lectures to add psychological hints, to help students strengthen self-confidence, active thinking. Around these 6 key post role frameworks, Msup deeply developed a series of curriculum practice, and the "thought", "management", "process", "experiment" four sections for the template, personalized skill transfer.

　　Focus on details, msup, to be better

Liu Jiaqiang said, although there are many training institutions on the market, but Msup "to be better" temperament is difficult to replicate, as if Google does not do evil, in many imitators, Msup may be a learning role model, but they are difficult to have such feelings and ideals, difficult to adhere to the details, remain pure. As a training brand for A to B segment, Msup is constantly being selected by many multinational research and development centers. In Liu Jiaqiang view, any brand of maturity and reputation are inseparable from the user's support and affirmation.

At the end of the interview, Liu Jiaqiang also talked about the development of Msup. "In the future, Msup will continue to study the outstanding technical organizations, explore their attempts and practices, and go out and see what the American Silicon Valley companies are doing, from which to get inspiration, the Msup guest coaching platform to do better, for more enterprises and technical people to provide more comprehensive and more perfect solutions." ”

　　If you also have a entrepreneurial dream, welcome to the "Ape group Interview", to understand the story behind each CEO, or VC information; If you succeed, you want to share the entrepreneurial story with us, book a CEO interview, welcome to send CEO Profile or company profile to e-mail: [Email protected]

　　(Source: Ape Group: www.yuantuan.com-Thin Division)

"The Ape Group Interview" | To promote the development of technology Msup become an enterprise experience think tank