Recognize the misunderstanding in community management

Community Company's community set up 178 sub-forum, so many plates, after almost half a year of development, the upper level finally found that the company's own personnel to manage, is far from enough. Why do I say it's been six months? When it was first established, I put forward with the leadership, the plate is too much, should not recruit some moderators to carry out the management, and then, to some super moderator every month to send some subsidies or something, after all, we are a commercial website, people in the initial desperately help us do, also should have some benefits. At that time, I said so, was the leadership of the batch, said to the outside management, are in the online recruitment, unreliable, if someone else deleted our posts how to do? What if someone changes our posts casually? Finally did not agree to recruit amateur moderators.
Half a year, relying on the company so three people in the management, basically a mess. Content can not be updated, users put forward the problem can not be resolved, advertising posts can not be deleted in time, malicious irrigation has not been effective control, I as the director, anxious not to, the report did not know how much to write, and finally, the leadership also realized that the decision to please the supernumerary personnel. Originally, a community, just rely on their own, it is impossible to promote, and ultimately rely on the vast number of netizens. When the recruitment work in a methodical manner, some netizens also began to respond positively, the problem arose, or the general manager's son, suddenly made a decision, all moderators can not edit posts, can only be posted to the problem of the post, by the company's own people to edit, I heard this regulation, Dizzy finish (￥%## %#%#@#), I really do not know what this person is thinking, with this regulation, then there is no difference between the master and no moderator Oh!!!
When the rules came out, I reflected with the leader, saying that such a regulation makes it impossible for moderators to manage their own plates effectively. And the manager's son also said his reason, such a stipulation, can prevent the moderator to delete posts, random changes to other people's posts, I was anxious with him, said, ask someone to help us, but what rights do not give, Then the enthusiasm of others will degenerate, but the vice-president, is a dead bite to say, what if those people do? I said that the post was deleted and can be restored. He said, afraid of others to change the moderator, I said, disorderly change, we have to revoke his position, the moderator should have the right to manage their own plate, or ultimately, the general manager of the final trust of his son, decided to do so.
The results can be imagined, only after the implementation of less than 1 months of chaos, every day before work, open QQ, moderator group inside all is a lot of opinions, say where where posts wrong, every day a moderator to me complaining that this system is unreasonable, obviously do not trust them (I in the company and responsible for community management), It takes me at least 2 hours to get to work. To handle various posts raised by various moderators, then a day to work basically every hour will have a moderator to help me edit, or delete, I fainted, the vice president sometimes also said, why I always early forum do not do other things, I came to the gas, said, You look at the reflection in the group, he does not speak after reading, eventually he still did not revoke this rule. Originally the company's forum above is more than 30 moderators, now there are 6 left, most of them are gas walk, said the company does not trust them, they unpaid labor, still not get the most basic trust, feel dry, alas, I can not say a word.
After such a long time, through so many things, I summed up some of the misunderstanding of community building:
1, to become a large community, management must be in place;
2, the community has any major changes, must first make a discussion first, can't do Yiyantang (here say, is this, our general manager's son, feel a little strange, for the forum hierarchy is very interested in, Zooey Change appellation, today is according to the Saints to grade, tomorrow is according to what pupil, College students grading, the day after tomorrow is according to the army to grade, make very confusing, and do not give advice to others, you say he, he immediately with you anxious
3, can not casually change the user's posts.
4, the recruitment of moderators, to give people the basic trust, since given to others, we must believe that they do not have anything to do with others.
5, for the management team put forward the proposal to seriously look, after looking to seriously reply, can not arbitrarily veto others, this will blow the enthusiasm of the team.
6, do not casually adjust the order of the plate, this will cause inconvenience to netizens.
7, the community should create a good discussion atmosphere, not for the number of posts, let some people brush screen.
8, good friends to ask questions, can be answered in detail, as far as possible detailed answers, can not be indifferent.
The above is my humble opinion, are in the original company, the company forum management above problems, posted here, hope to give you some warning role. It is not easy to make the community, it is not easy to become a good community, I hope everyone can be good to us to help the enthusiastic netizens.