[Recommended] Wei wuyong: SNS-tools? Or products?

SNS is a hot topic, especially when Second Life is known in China, SNS has become a great Internet hotspot. Almost no one talks about SNS. However, although I know that "relationship is the first productive force", I still don't know what SNS really look like. This is very valuable, but how can it be reflected?

BBS is actually an SNS. People may meet some friends by posting and posting on BBS. Many BBS have themes, such as securities, such as military, such as automobiles. These topic BBS allows people to get to know each other and share their experiences through content. Obviously, in BBS, the specific bearer medium of SNS is: content (post ).

However, BBS is actually working for IM. After people get to know each other through BBS, they will exchange their IM tools. From the perspective of IM, BBS is a good place to increase users and increase user adhesion to the IM.

However, BBS is indeed a type of SNS. Although BBS has never seen such a term. A person who works as a BBS will claim that he is a forum, and I am afraid I will not say that he is a SNS. In this situation, SNS is a tool for BBS. Of course, the latter has not been much more powerful. Generally, it is only for chat rooms and message boxes to be simply allocated and supported. The result is that BBS works for IM.

Another method of SNS is to directly upgrade to products or platforms. As a result, a large group of people ran out to tell you: I am doing SNS, and I will give you another film by the way. I am familiar with wealink, so let's talk about wealink.

Wealink is certainly an SNS service, but it has a starting point: Workplace contacts. This is a very utilitarian starting point. Through this platform, you may find a new job, a new customer, or a new cooperation opportunity. The announcement forwarding function of wealink also facilitates advertisement. I have nearly 200 links on wealink, which means that a small advertisement can cover 200 eyes (theoretically ). If 20 of these 200 links are willing to help me and send them their respective 200 links (more likely, the effect of my small advertisement is no worse than that of the newspaper advertisement.

Wealink SNS are for business. Simple and clear, although its threshold is a little higher, it is difficult for a visitor to know what he can do when it comes up. However, it is quite interesting to go into it, that is, it can help me with some purposes.

Relatively speaking, linkist is a little inferior in this aspect. Therefore, even if wealink is a rising star, it can quickly rise to at least one level with linkist. The reason is that wealink is extremely purposeful and utilitarian.

Let's look back at the SNS that have been scolded on the Internet. This website is really mean. I don't even want to publish any hyperlink or name. This website has been suspected of stealing the user's MSN to spread its SNS, attracting users to register. I don't think too much about the means. What I want to say is, as a user, I really don't understand. Why am I here?

I have also been cheated to register a user name and transferred a few times (I think I still have the patience to switch a few times). I don't know why I am here? To make friends? Please, there are already a lot of SNS in my life that need my care. SNS in the virtual world are too complicated and I am not interested.

As a result, this SNS product website has no breakthrough point and seldom heard its positive information.

Another product that seems to be successful now is the second life. Its entry point is: games.

In my opinion, Sl is not so much an SNS as a game. Despite its strong SNS appeal, I have always considered it a game (I have an SL account ). I understand the truth. The biggest difference between SL and online games is that you can develop your rules. Sl is a chaotic world, and all the rules are developed by users. But this is obviously too esoteric for players. What players need to know is: here, it can satisfy my vanity.

The SNS of SL is for psychology. It's easy and clear, satisfying your vanity.

Conclusion: When SNS is a product, there must be a clear starting point, for business? Or for psychology? In a sense, bolaa can be regarded as an SNS or for content. Of course, more specifically, SNS for content is the ant community in the wheat field. Because this community clearly uses content as a starting point to operate the SNS product, while bolaa does not.

However, since it is a product, it is very important for the customer and the customer to pay for it. However, the topic that exceeds this log is blocked.