Remove your startup page and let the user have a little fun!

About the Application startup page (Splash screen), what people say is generally how to design a more moving people, creative startup page often can also become the focus of discussion. There are not many answers to the question, "Why should there be a startup page?"

Psychology has a "seven-second theory", that is, people in the meeting, the likes and dislikes decided to meet the first seven seconds. It seems reasonable, but most people don't realize that the theory says "head" for seven seconds, not every seven seconds, if you want your app is to meet the real needs of users, want users to open the use of the kind of every now and then, do not at each startup to get a few seconds of the beautiful picture, animation and so on to disgusting users.

The real logical way to start a page is to:

1, efforts to optimize your application start time (reasonable caching technology, appropriate asynchronous task scheduling, etc.), as far as possible in the application startup to do the least things, so that your main interface in 100-300 milliseconds to complete the load. What, your application starts in 3 seconds? Optimization startup time not possible? Change the team.

2, in your application to start the 100-300 millisecond time of the background to be consistent with the background of the main interface, so that users can be the most smooth transition;

3, still in the tangle of seven seconds theory? Want to give the user a look at the picture of your nasty bag that you finally designed? You can consider the first time the user installed your application to display the next splash, and then enter the registration login interface, remember, the first time, no matter how many times after the upgrade, do not show;

4, the advantage of this is that any time the user point to open your application, will no longer have the psychological burden of the subconscious (because of the short wait brought about). The smaller the burden, the more likely it is to open your app, and think about what Apple did with the iphone 5 camera shutter, and you know how 2B it is to get a splash of art and literature every time it shows up for 3 seconds.

Enclosed is a section of "Apple's official design instructions for the iOS launch page" That was found when writing this article:

To enhance the user experience when the application starts up, you should provide a startup image. The startup image looks very similar to the first screen of the application. When a user clicks on your application icon on the main screen, the IPhone OS displays the splash image immediately. Once you are ready, your application will display its first screen to replace the boot placeholder image. It is important to emphasize that the reason for the launch image is to improve the user experience, not to provide:

"Application entry Experience", such as starting an animation

About Window

Branding elements unless they are a static part of your application's first screen

You might think that following these guidelines would cause the startup image to appear dull, but that's actually the case. Keep in mind that starting an image does not provide an opportunity for an art presentation; it is designed to enhance the user's perception of how quickly an application can be started and put into use immediately.

Native app Performance

Take a look, found that Androping platform to start a reasonable application seems only Instagram, Pinterest, Tumblr these several foreign hot app, the domestic application at this point is basically not the most exotic flowers only more exotic, casually enumerated several:

Sina Weibo: Each edition will carefully design a picture to impress people, 3-4 seconds of waiting time is really I used in the application of one of the slow (also full-screen hidden notice bar), the most Acura is in the World Cup in London last year, a splash after unexpectedly came to a Galaxy S3 ads, 3 seconds later to 3 seconds , if the competitors do not give force, hem;

Mo mo: On the net about Mo Splash Picture design Good, there is a lot of discussion of artistic conception, but a splash incredibly can let 360 security Guardian Bombs 4 warning window of the MO is also a single number, even if it is to meet this kind of software will only play once, after playing 4 warning window, And then a download of the Mo apk dialog, true to take;

Cicada travels: The software does have the characteristic, has the idea, but actually has got six pictures to do the launch page to randomly display, in my opinion besides not for nothing increased the size of the app, the author should not have wanted to do that kind of user every day to open to see software?

360 Mobile Phone Assistant: 360 of the software in general can guarantee a good quality, but the mobile phone assistant's startup page is slow like a snail, from time to time to change a holiday greetings and so on, I just want to find a software, I need you to wish me a happy new Year? What's especially funny is that it's probably because of the week's total admiration for iOS animations, 360 Team special like to use animation, mobile phone assistant Splash disappeared also selected animation slide out of the effect, said this animation, in the mainstream dual-core mobile phone incredibly drop frame, the animation of the frame is not as good as no animation ah;

Micro-letter: Micro-letter team should be clear to optimize the speed of the truth, once I even thought that the micro-letter start to do the best, and later and Instagram more than a few times, only to find that the micro-letter is the point icon on the desktop to wait so a little while, then the entire interface will be suddenly displayed, stripped down the resource file a look, Sure enough, the launch page has a transparent background, people mistakenly think that the desktop launcher rather than the application, rely on, you ya who? This little mind use ...

Said so much, in fact, is to see this article of the app developers are determined to optimize your application, delete your splash bar, let the user a little bit better, we will be a bit more cool.