Research on Google ranking optimization (2)

1. As long as you provide content that is helpful to users and can be captured by the spider, most of the problems have been solved under normal circumstances.

2. We give the bold weight a little higher than strong, but the difference is very small. You don't have to think too much about it. (But later it was corrected as having the same weight ). The weight ratio of the two italic tags em and I is the same.
3. Do not worry that many websites share the same IP address on the same server, which has no effect on rankings.
4. Millions of web pages go online at the same time, but this is not always a problem. In most cases, this is suspicious. So he suggested that if you really want to have so many web pages, it would be better to try to release them over a few thousand pages.
5. If no search engine optimization is performed, the user cannot find you.
6. There are many internal spam detection tools. (Kyw's understanding: Do not use so-called SEO software, regular cheating can always be checked out .) Google
7. We recommend that you use Yahoo Site Explorer to check the reverse link of the website,
8. Do not worry about compliance with W3C standards, because 40% of webpages have encoding errors, and search engines will not discard 40% of website content due to webpage errors.
9. The static and dynamic URL processing methods are similar, but do not use too many parameters in a dynamic URL. Use up to two or three parameters. At the same time, do not use too long numbers, because it may be confused with the Session ID. It is best to use mod_rewrite to rewrite the URL and change the dynamic URL to a static URL.
10. Different content is returned based on the user's IP address and will not be considered as a hidden web page (cloaking ). However, if Google spider is given special treatment, it will be treated as a hidden webpage.
11. The keyword in the column is not important. What matters is that the website should indeed be divided into different directories based on different topics to form a tree structure. It doesn't matter what directory names are used. What's important is that topics under different directories are closely related. In this way, keywords are naturally included in each directory.
12. There is a specialized Supplemental Material Group in the study and observation. The main Google spider and supplemental material spider are separated. When a supplemental material Spider visits your webpage, if you see 301 redirection or quality improvement, the natural Web page will return to the primary index database.
13. GOOGLE does not collect data from Google Analytics (a traffic statistics tool provided by GG) as far as Matt Cutts knows.
14. There are a variety of different copies of content, such as completely the same web page, and some are almost replicated web pages. We have a lot of complicated logic for detection. If you think you may have the problem of copying content pages, make sure that all your pages are different.
15. It is not recommended to add links to the drop-down menu. This is not a standard method. He suggested placing the link at the bottom of the webpage or on the website map.
16. When Google updates algorithms or tests new features, they all work in a data center first to confirm that quality meets our expectations. You do not have to observe the search results returned by different data centers.