Revealing the inside of my room network keyword layout

The previous article I wrote to the website keyword analysis as well as the choice four standards, does not know everybody understands how many and uses how many. Now I have to analyze when I was in my home network, the layout of the site key words of the insider. I hope that we can understand and reasonable use of methods, even to achieve extrapolate effect.

Take over my room network, I do not hurry to do site optimization, but with one weeks of time to analyze the structure of the site and the site needs to optimize the direction. Research site optimization direction needs to fully understand the site's potential customer intentions and site optimization focus.

Finally determine the site optimization direction is divided into three points: 1. Real Estate page optimization "such as: Emerald Shuicheng" 2. City keyword optimization "such as: Sanya Real Estate" 3. The main keyword optimization "such as: Hainan Real Estate Network."

Why do I put the Site optimization page to the first place? Because the real estate page to the potential customers purchase the highest intention. Do not know all the Hainan Real estate site is responsible for people to note that no: The site's main keyword to bring the customer's intention is generally to understand the local housing policy or real estate development trends in Hainan, this type of keyword is mainly focused on brand marketing. City key words to bring the customer's intention is generally concerned about a city and county prices rise or fall or hot new real estate. And the real estate keyword "Real estate name" brings the customer intention more is to understand the price of the property, location, traffic waiting questions, so this type of keywords bring the highest turnover rate is the main focus of site optimization.

Real Estate page keyword layout:

　　

Let's first analyze the title: Why put the word "Four Seasons Spring" in the front? Because it helps to highlight key points and enhance the weight of keywords. Then why do you add Hainan Haikou? Here take into account 2 factors: a factor is that many customers will search "Hainan Four Seasons Spring City" or "Haikou Four Seasons Spring City", another factor is some real estate name more than Hainan, such as Shijiazhuang Four Seasons Spring City. So we can not only focus on the layout of the key words, but also let potential customers search Hainan, Haikou + real estate name, it is easier to find us. A step back said: Like the Four Seasons Spring City this property name, many provinces have, we in front of the property plus the area is more consistent with user experience. We said before the search for real estate name to the potential customers of the highest turnover intention. They search for real estate is simply to understand the price of real estate, huxing and so on. So we add price, huxing, evaluation and so on the title above can attract more clicks. Of course, it is also conducive to search engine rankings. such as search: "Hainan Four Seasons Spring City real Estate price" such a key word. For the real estate description of the problem, we have shown the price of the property, covers the area, building area and other data is to enable customers to see that we really provide data. This is also the most attractive place. And the last "want to know more information please log in my room" will let customers hesitate to click in.

City Column keyword layout:

　　

Why add the word "Hainan" in front of the city column? In fact, the real estate in Hainan people know that most of the property in Hainan is sold to foreign people. So how to be more accurate to sell to outsiders? This requires us to understand the habits of human life. Example: Living in Hainan local people search is not in front of the plus Hainan, for example, you live in Haikou, you can not say that you want to go to Hainan Sanya travel it? It must be that you are going to visit Sanya. But for outsiders, they will add Hainan to the front. So in the city in front of the word plus Hainan will be more conducive to ranking and target accuracy "you slowly digest it, I do not know how to express, can only heart to experience."

And then we'll look at the data:

　　

According to the above figures can be seen: Search Hainan Sanya price of the key words of the crowd mostly in the field.

Let's take a look at another set of data:

　　

According to the above figures can be no doubt proof: Many outsiders are concerned about the price of Haikou, Hainan province information.

Then why search Hainan Haikou The population distribution of the price of Haikou in the first place? is not that the local people in Hainan will not be in front of the plus Hainan search again? Let's take a look at the following picture:

　　

When the price has not been able to hit the mouth of the search or hit enter. Baidu below will tip Hainan Haikou price out. And this result will make a lot of Hainan locals by default choose "In addition to the feeling of Baidu hint is a hot recommendation, there is the problem of psychology."

In fact, the home page and other pages of SEO optimization is also very important. Just I think the real estate page and the City column page analysis and layout is more representative, so I mainly put these two places spent a whole night written out.

This article originates from Chen Zhengjie (SEO) Blog http://www.chenzhengjie.com/fenxi/seo-4/, welcome everybody reprint, reprint please retain the author complete information.