New things are always full of vitality. You don't need to pay attention to them, and they will jump into your eyes. Recently, we often see a word called growth hacker. This word is so new that there is no corresponding Chinese translation. It seems inappropriate to directly translate it into a hacker.
So what is growth hacker? After reading some foreign languages, I understand that growth hacker refers to the hackers who can help enterprises or teams grow. This growth can be user, traffic, and revenue, and the help means is continuous data marketing through information technology. Growth hacker is a mix of technology and marketing. You not only need to understand the technology to program, but also be sensitive to data and user experience, but also have creativity and curiosity.
I think this growth hacker is simplyProgramCustomized positions (yes, many companies in Silicon Valley have begun to openly recruit growth hacker ). From technology to data marketing, a person is far more likely than a marketer to master technology. It has been mentioned many times before that technology needs to be combined with the humanities in order to have the beauty of science and technology, which has been clearly stated in Zen and motorcycle repair art. I have met some excellent programmers who can not only write well but also give speeches, write, design products, and perform data analysis, these people have made outstanding contributions in their field, and now I want to come, some of them are similar to growth hacker.
Foreigners always have a skill to summarize a phenomenon, type, data, and technology as appropriate, and then form a new term to lead the times, for example, what about MDA, SOA, cloudcomputing, big data, lean startup, and growth hacker? It seems that I can only blame myself for being heartless and creative...
After talking about growth hacker for a long time, what exactly do you do?
My feet, the following are counted:
- Seo for websites
- Improve login page to attract users
- Use Google Analysis for access Analysis
- APIS connected to the public platform
- More targeted search
- Targeted recommendation
- Email and other IM Marketing
- Traffic Conversion Rate
And so on.
One of Facebook's job descriptions for growth hacker is: use tools like hadoop/hive, Oracle, ETL, R, PHP, Python, Excel, microstrategy, and define other internal tools to work efficiently at scale.
This is just a boost. Interested can visit: https://www.facebook.com/careers/department? Req = a2ka0000000lfglmac & dept = product-Management & Q = Growth
Maybe those who dominated the world many years later are not politicians, not scientists, not religion, not entrepreneurs, but geek, hacker, programmers, and coders! I hope so.