Search engine optimization and conversion rate improvement of taoke station

Haha, all the calculations are done. This income has already been combined with my salary. Now I will share with you some practical methods.

1. Always use long tail keywords as a breakthrough

The importance of long tail keywords is absolutely important to seo. For seo in the company, the boss only needs to look at the target keywords on the home page. If there are other things, the operation method is to change the link of friendship and update several articles. However, it is far from enough to set up the keywords of the Taobao customer website. One is that the target keyword itself is very difficult. I chose health care products, this type of keyword is highly competitive. Second, it was ranked in the first three places on the homepage. The conversion rate and click-through rate are very different from the indexes we query on Baidu and google. I also searched for the reason. Baidu Index is a comprehensive index of all Baidu products, not just the result of Baidu website search. Therefore, if we use keywords of hundreds of indexes, the obtained traffic cannot be our main source of income.

The ranking of long tail keywords is mainly used to increase the weight of websites and update a large number of pseudo-original articles. Through some software, we collect articles on popular forums and news every day, which serves as the content basis for long-tail keywords of websites. Of course, the readability and conversion rate of the content are also discussed in the following sections. Original articles and external links can greatly increase the weight of the website. The rest is how we control these long tail traffic in our website to form a source of revenue.

2. Increase the conversion rate. First, pay attention to your website artist.

Content is the guarantee of the conversion rate, and an important factor affecting the conversion rate is the appearance of the webpage. You can search the websites that are listed in the front of the industry by yourself. You can find that most websites in China are the same, and Taobao's websites are also very ugly and simple. A good website has at least a beautiful appearance, which makes the viewer feel that your first impression is a big website and domineering. This is ignored by many Taobao customer webmasters. Although our website does not have a dedicated designer as a template, we have compared many web templates. Finally, we have extracted one from a foreigner's template, go to Taobao to find some design logos and charts. There is no cost, and the website can do well.

Secondly, because the content collection is pseudo-original, the article's readability cannot be fully guaranteed. Therefore, when collecting the content, I classify the keywords into one type and use the same article as the first part of the paragraph. The second half uses different articles for collection. For example, "Introduction to mask brands", "Top Ten mask brands", and "what brands are there for masks ".. Wait for dozens of different titles. The first half of the article is the same. You can sort out your own brand introductions and taoke links. The second half is the combination of collected articles. For users, the results are quite good for search engines through their own experiments.

3. Become a Taobao customer, with many employees looking less at news

Many Taobao customers have begun to shake their minds. Some of the reasons are Worries. They are afraid that Taobao has any amazing measures and Baidu will do anything to influence Taobao customers. In fact, it is not surprising that these excessive worries are made by a small Taobao customer like ours. For example, in the last time of Taobao, the impact on me is zero. I am also affected by Baidu's Taobao Collection. Taobao's market itself is large enough, and the capacity is large enough. I stick to the seo of my website every day, and the keyword of long tail is constantly increasing. Even if Baidu includes all Taobao, my traffic will increase and it will not affect me too much.