With the emergence and use of search engines (SEM) Is becoming more and more important, and small and medium enterprises are the main ones. In this article, we will talk about the relationship between marketing and marketing promotion in small and medium-sized enterprises.
At first glance, I don't want to shareSEMTogether. But if you look at it carefully, it is not difficult to find that there are many similarities between the two.,Let me give you an example:
First similarity: there are always people who are cheaper than you
We know that searching for marketing brings both opportunities and fierce competition to enterprises. It is mainly reflected in the price. You can also find that there are always people around you at a lower price..Why are both of them doing this??The reason is actually very simple, that is, low costs. Let's take a lookSEMCost, Medium and Small EnterprisesSEMIt may only be optimized by yourself, which greatly reduces the cost compared with traditional sales. Let's take a look at the spread cost. We only need a place where four or five products can be placed there, which is much lower than the cost of regular stores..
Second similarity: Find the target group
One of the key points of search engine marketing is whether users who need your products or services can find you. This is to find the target group. The same is true for stalls. What kind of products do you sell and what scenarios do you want to choose. For example, you cannot sell tableware at school, but instead sell second-hand books at school.
Third similarity: instability
The marketing results of search engines fluctuate greatly.(Of course, this does not include companies that invest a lot of money in marketing.)Because the ranking of search engines changes very fast. This is very similar to a spread. Today you may sell a lot of products, and tomorrow you may not sell one.
The above three points are:SEMThere are many similarities with the spread..If you are interested, you can continue. Thank you for taking the time to read this article.,You are welcome to make a brick!
This article was originally created by the website tutorial network, first launched by admin5