1. Use the contrast color (use contrasting colours). The comparison here is the comparison between the text color and the background color. In this way, users can easily see the text and reduce reading fatigue. People with Visual Impairment may not see low-contrast text. You can go to vischeck to see how your website looks in the eyes of users who are weak (or blind.
2. compress text into chunk up (your copy). large pieces of high-density text make your users feel overloaded and restrained. TIPS:
Use the list (OR 1-2-3) and subtitle.
Keep the paragraph short.
Use bold or different colors for important points of view, so that users who are not patient and quick to browse can grasp the key points.
Use columns to control text width .)
3. Avoid the messy background (avoid busy backgrounds), so that the text can be easily viewed.
4. Less is better (less is better). The more messy things are placed on the page, the more confusing and distracting users, and the less they can concentrate on reading. The website does not seem professional enough. Do you really have to worry about it before you put anything in it?
5. Use a recognizable font (strive for a clean font style for maximum readability .)
6. The text should not be too small (don't use itsy-bitsy font sizes). Ant-like text is hard to read quickly. It would be better if the user could control it.
7. Make your links look like links. It is best to underline the link if it is not a standard blue link. It is not a link text. It is best not to underline it.