Several marketing strategies for "bulk Mail" licensed mail

E-mail is still the most effective marketing channel, and licensing means people are willing to agree to accept our communication. Advertising and promotional activities. How to maximize the promotion of our products and refined titles, sent to our inbox email is user approved. People who send emails to users grant us permission to their markets.
Let's enumerate a few of the licensing message delivery strategies:
1. Use templated email to pull content and personal mail to push content
2, the content of the message contains a deadline to create a sense of urgency
3, e-mail content contains icons, images will greatly improve mail clicks
4, the Message title control in 33-38 characters length, convenient mobile device view
5, try to avoid the spam keyword
6, the subject line highlighted in order to benefit the center of the key words, if: the best, fastest, cheapest, the hottest
7, each send the e-mail with the same layout
8, the user name used in e-mail best use only once
9, the Mail template compatible mobile browser
10, the content of the message picture and text should be moderate

Here are several email quality test sites: Mail scoring tests, especially for our own set of mail servers, such as the Power MTA server, which can test our server configuration for problems, with only 3 free opportunities per day: https:// www.mail-tester.com/

2, Test Dkim, SPF, such as the correct configuration http://dkimvalidator.com/


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