Share mobile phone QQ browser (Android version) design experience

Article Description: Cloud view of the world, a touch that is--qq browser (Android) design Road.

After several months and everyone's efforts, mobile phone QQ browser (Android version) from 2.0 gradually updated to 2.6. After a constant attempt at the inscrutable and architecture of the design, a new look has been made, and the experience has improved considerably from previous versions. However, this is only long March first step, here to share with you the first step behind the design experience.

Domestic situation

We can get to know the situation in the country first. At present, the browser market is a continuous war, Shiji. Let's not say that the PC-side of the big browser Daniel manufacturers wrestling for decades. Looking at the phone, especially the Android platform, seems to have become a battleground. Opera, revolted early, the international reputation of high, try to swallow the domestic market. UC, relying on years of accumulation, has long been a party overlord. Dolphins, Up-and-comer, are also constantly recruiting. There are also charming, every day, go, Baidu and other forces, as well as the Android default browser and is exerting power Firefox. and mobile phone QQ browser is sandwiched in which, really before there is a tiger, after the wolf. Want to keep the existing site, and continue to grow, not a bit of hard work, not to point grinding the professional spirit is not good.

The product definition

What type of browser is this?

What kind of feelings will it bring to the user?

What kind of impression does the product want to give a person?

How to extend the brand's good genes?

...

These are the most fundamental issues before us, through the nature of the browser itself to explore, we believe that browsers should be efficient performance, easy to operate, to achieve a comfortable reading experience.

Let the user quiet and enjoyable enjoyment of content, became the mobile phone browser design center of gravity.

Keyword extraction

According to the definition of the product, we found the design direction, and extracted a few key words: fresh, comfortable, concise, delicate, calm

So how do you visually express these keywords?

Let's go back to real life, collect some pictures related to this keyword, feel this feeling.

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