This afternoon, Google AdSense in Shenzhen Jin-hang Jinjiang International Hotel held a partner promotion and optimization forum, in order to help webmaster improve the quality of the site and better use AdSense to increase revenue from the site.
The main content of this activity is the AdSense optimization team for the Shenzhen webmaster to do some optimization of some adsense experience skills and ideas. At the same time, "How to protect your account safe and effective" is also analyzed. Finally, the problem of the on-site troubleshooting.
Give me a more profound impression is that Google's people seem to dress is not too fastidious, basically are Google's T-shirt to battle, I saw the first time in the hotel meeting is this kind of dress, more long insight.
Google's engineers in the speech meeting at the most of the so-called "AdSense ads optimization of the four elements ", in fact, we all should know before, the main contents include:
1. Advertising format : Using rectangular 300x250, skyscraper 160x600, large banner 728x90 usually has the best click-through, so Google recommends that you try to use these formats.
2. Advertising location : For text content, such as blog type of site, it is recommended to the left side of the article content inserted rectangular ads, similar to the painting in the format, for forum-type site in the first post inserted large ads.
3. Advertising color : Choose the same color as the overall style of the site, or the background of the ads into the site, in addition, according to the site user group to choose the appropriate advertising color.
4. Channel : Set up a custom channel tracking effect, observe the channels of advertising clicks to adjust, while the channel open to advertisers for "targeted delivery."
In addition, Google's people also suggested that the webmaster to try new advertising, regularly change the type of advertising to maintain readers interest and click-through.
For the security of the account, Google highlighted the " do not induce or force users to inadvertently click AdSense ads ", for those "rivers and the enemy" malicious clicks, using "allowed sites" to protect.
In the final on-site question and answer also said a few questions, that is, AdSense advertising code is not completely can not modify, as long as the actual operation of the code can be, For example, you can use the document.write way to the AdSense ads written to JS files, there is not to allow Chinese users to click on the flow of English ads, otherwise it is illegal, English advertising needs in Europe and America flow click to be effective.
At the end of the meeting, Google sent everyone a white Google AdSense t-shirt. If you are interested in Google AdSense, you can click here to apply for AdSense.