Simple discussion on how to judge the keyword heat by novice seoer

Selecting keywords is important for the site itself, this webmaster is very clear, especially some optimization of the company every day to optimize the site of different industries, customers will give you some words to let you optimize to what extent and then pay, but the customer does not understand the industry rules SEO, not the customer said optimization that word you want to optimize that word, Seoer to learn to analyze the difficulty of this word belongs to that type, if too hot the word a small team in a few months is impossible to optimize up, such as the customer let you optimize the word phone, then as seoer can not optimize the word is too general, must communicate with customers, Can vitiligo be cured in the early days? Share with us the novice seoer how to simply judge the keyword heat?

First, the use of intitle

Use this command is to search how many words you search the number of sites, such as you want to know how many sites in the use of this word to obtain traffic, Seoer can use the intitle command, intitle: Vitiligo early can be cured can be traced to the relevant website.

Ii. Number of search results

The number of search results is to search for the number of results returned by a word, for example, search for vitiligo early can be cured, the right side will appear "find related results about X", which is the number of search results, seoer can use this result to determine the difficulty of the word, if the search results of 100,001 the word competition is very small, Hundreds of thousands of above indicates that there is a certain degree of difficulty, if reached millions of that is difficult words, the number of search results can also be used as a webmaster to choose one of the key criteria.

Third, research opponents

Only "know the enemy, the Hundred war unceasingly" only then understands own competitor, in order to better overcome each other, to the keyword site ranking in addition to the portal site rankings, the number of chain, included, the structure of the site, keyword settings, and so on, to understand the competitors will be good planning their own site to win over your opponents.

Iv. Number of bids

Webmaster in the selection of key words after Baidu, you will find that the top eight are promotional sites, these are paid to in the top eight show, we have heard that only the first three Baidu flow, it is so who will not click on 10 pages after the site, I think in addition to do a good job optimization, Baidu bidding is also necessary to do so. Baidu's promotion bit has 8 if these 8 promotion bit all is saturated, explained this word has certain value, belongs to the hot search word, if stationmaster wants to optimize this word, must do well the optimization plan.

V. Price of Bidding

The price of a bid, of course, can explain the value of the word, if the word does not have any commercial value will not be paid to do the bidding, the webmaster Select a word, if the top eight Baidu is to promote the site to explain the word still has a certain value, in a sense, the higher the price of the word Gending value greater. If you do not understand Baidu bidding can use the free google keyword flow estimation tools, webmaster can test their own.

The above five is the author for novice Seoer summary of five choice keyword method Summary, hope to give novice seoer bring some enlightenment, also wish you in this field rising steadily. If you have any questions can interact with me, welcome to discuss together.

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