Site to do anchor text need to pay attention to matters (on)

Compared with three years ago, now do site optimization to the site to do anchor text more and more, but the previous is very few, and even the role of the anchor text is very few people know. For some of the keywords and a paragraph in the article that everyone knows to do anchor text, but at the same time many new friends may have such a doubt: Anchor text How to do, but also need to pay attention to what matters?

The anchor text can be divided into two kinds of anchor text and station outer anchor text. Summing up the experience of individuals and others on the basis of this small series to give you a brief introduction to these two concepts, so that new friends to anchor text to understand, in order to help themselves in the site to do anchor text when making reasonable and maximum effect optimization.

one, the anchor text inside the station

As the name suggests, the anchor text inside the site is for the internal, mainly to the article. Site optimization anchor text refers to the article page optimization, and the beginning of the article and the end of some of the key words of the anchor text is the details of the optimization, which involves the layout of the key words, on this topic later do a detailed discussion.

1. Length Control

In the blog of a blogger, he found that he often put the whole sentence on the anchor text, and point to the same page. I don't know the purpose of his doing this, but I think this friend is certainly not advisable. This caused me to think of this phenomenon: most novice friends have such confusion, do anchor for text, in the end should only do keywords or do the whole sentence? The only function of the anchor text is to increase the collection of relevant articles and user experience in the website, and to improve the function of a certain keyword. So if you want to improve the ranking of keywords, then in the anchor text for the site, it is best to avoid the whole sentence into the anchor text.

2. Position setting

When browsing the web, we find that a keyword appears many times and is made into anchor text. Some articles even the key words appear how many times to do anchor text, the purpose is to highlight this keyword, in fact, this is not advisable, and may even be cheating black hat behavior. Here to give you a better suggestion: to the first occurrence of the keyword plus anchor text, and then the relevant keywords to add a rough line, so that you can let search engines know what your site want to highlight what is to optimize the role of keyword ranking.

3, the frequency that appears in a page

Simply put, the site is composed of multiple pages. So it is inevitable that the number of pages larger than a page exists in a Web site. Each page has a different title and address, so when you do anchor text optimization, you can do the anchor text on other pages. In view of this, the new question arises: how many of the anchor texts in the same page are controlled in a proper way? The function of doing the whole sentence anchor text has been mentioned above. Here the number of anchor text appears to be irregular, do not deliberately to control, whether it is an anchor text or two to five anchor text, or to natural embodiment of the purpose is wonderful. To improve the weight of the site for the purpose of 4 methods inside I was interspersed with multiple anchor text.

4, Core keywords

In website construction, there is usually not only one optimization keyword. If my blog has "website optimization" and "website operation" at the same time. Most novice friends may have done this: it is not true to sync with multiple core keywords for the site. Of course, the present compilation does not endorse this method at least. The preferred approach in this series is: Optimize the key words by one breakthrough, first only optimize a keyword, and so this keyword ranking optimization up, it means that the weight of the site to improve, while the other core keyword ranking will naturally rise, and then to optimize the other core keywords will be more effective.

5, Other matters needing attention

The above 4 is the most common problem in the process of anchor text optimization, and it is also the easiest to do. Here are some other things to explore: the regular relationship between the number of anchor text and the length of the article's content, it is impossible to 20 sentences, 10 anchor text. The second is the Core keyword optimization, link to the home page of up to 90%, with a high degree of relevance of the page is linked to 10%, this can also achieve a very natural effect.

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