Site too much optimization will cause you to lose the candle

Site optimization of the problem, I believe that a lot of optimization personnel are not unfamiliar, especially for some novice beginners, they may think that I for optimization is still novice, for many optimization is still unfamiliar, not to be optimized too. In fact, in the past 11 years, we can find that in Baidu updated several algorithms, many companies are not satisfactory rankings, analysis of a number of reasons, is not found why, and finally found that the optimization will also lead to a lower ranking. With the continuous popularity of the optimization industry, Baidu for the optimization of the industry is also getting tougher, we can from the point of view of the search engine, optimization may become a breach of the search user friendly experience one reason.

We can say from another point of view, the site of the excessive optimization is actually in the optimization and user experience did not find a reasonable balance, too inclined to optimize, and ignore the user's friendly experience. I think many of the optimizer initially may be the same as the author will make this error and lead to the loss of the site.

So what are the main aspects of an excessive optimization? The author will share in this article a few of the excessive optimization errors that we often make, and some of these errors can cause your site to lose the candle.

　　One, the site's code is too optimized

The site's code is every optimizer to do in-station optimization is the first concern, the code is too optimized we can simply say that some can highlight the weight of the code or tag abuse, such as h1,h2,al tags. For these labels we should have a reasonable focus on the use of our key words, we should not abuse, if excessive abuse will lead to the site weight dispersion, the ultimate gain.

　　Second, the outside chain of excessive optimization

The role of the chain for the site must be self-evident, perhaps we see most of the articles are said how to make the construction of the chain more reasonable, the chain how to cheat and so on information, you have been concerned about your outside the chain has been optimized over the problem? Outside the chain of excessive optimization many people will encounter, So what are the specific aspects of the analysis can be done?

The outer chain is too single to use anchor text. Many of the optimization staff in the chain when they like to use the form of anchor text, because the effect of the chain is the best. But we can not because of its good quality is too single use anchor text to do outside the chain, we should also combine hyperlinks, text connection at the same time with long tail keyword to build our outer chain.

Outside the chain is too single point to the page, I think a lot of optimization staff in the initial time with the author like the chain Link to our home page, because the home page has our main keyword, or just to a single important page to do outside the chain. But if our point to the page is too single for our site to enhance the weight of the promotion does not have much effect. We should be reasonable to the outside of the chain to spread out the point of the page, and then through a reasonable chain of weight transfer.

The outer chain is too singular a source. This author will not elaborate. We are doing outside the chain should be committed to the diversity of the chain, will not make our outside chain because of some factors and the impact of too much. As the author has done a large number of Baidu experience outside the chain, and finally because of a reason account is sealed, a large number of the outside chain directly disappear, to the site to bring unnecessary impact.

　Third, the excessive optimization of the keyword

For this, many of the optimizer may have a deep understanding. Some of the optimizer in order to improve the rankings to increase the content of the page keyword density, this approach is very undesirable, this will lead to the content of the keyword stack, search engines will think you are using cheating means, this will lead to the site received unnecessary punishment. We should keep in mind that we should strive to improve the user's friendly experience and find a balance between optimization and user experience.

There are many aspects of site optimization that need our attention. But the general word, is also the author of the theme of this article is to search engine optimization and user friendly experience to find a balance, so as to ensure that our optimization on the right track. The above is from the Graduation Design Network (http://www.bycxlw.com/) for the optimization of some of the experience, hope to be able to help everyone.