As the search is more and more the algorithm is more and more, the site optimization of the evaluation more and more stringent, inadvertently will cause optimization over, and then keyword ranking down, flow reduction. A lot of the rankings of the site has been good, but recently there has been a decline, and some keywords ranked sharp decline, the author analysis of the biggest reason is that the optimization is excessive, every day in the forum to see a lot of webmaster posted that their site was down right, less traffic, the keyword ranking dropped, The author analyzes several discoveries are caused by the excessive optimization. Today I share the webmaster How to judge their website optimization is excessive six methods:
One, snapshot stop update
Site snapshots is the simplest way to judge whether the optimization is excessive, of course, not as long as the snapshot stopped is optimized, in general, the snapshot is the next day, but recently one weeks are not updated, then the site has problems. This is not a search for the problem, because it is one weeks, so the webmaster can check their website, see if the optimization is excessive.
second, a sharp decline in keyword rankings
Keywords General drop several is normal, because the competition is so fierce now, very few websites can keep the rank of long rank, all need to repeat maintenance, and for the key words today ranking home, tomorrow will not see the ranking, at this time should consider their own site whether the optimization over. After all, search for the site optimization over the most direct is to give the keyword ranking drop, so, if the keyword rankings to find a sharp decline, attention is a sharp two words, it is necessary to analyze the site is superior excessive.
third, the website weight drops
Webmaster now are not looking at the PR, look at the weight, normal situation site weight is stable increase, if the site optimization over, then the most critical weight factor is direct drop, see the severity of the situation drop, such as its own weight is 4, now the weight is 1, so obvious weight drop naturally with the site optimization has a direct link, At this time the webmaster need to see their site has no optimization, if not, then wait a while to see whether the weight will rise.
Iv. Web site traffic reduction
Site traffic is less, natural rankings also fall, if the sharp decline, then the flow is also a sharp decline. General website optimization over natural will make the site rankings down, natural flow will also be reduced. Therefore, the site traffic reduction means that other factors are affected by the site, the most important thing is to decline the rankings, this time you can consider whether the optimization over.
v. The amount of the collection continues to decrease
Included does not rise is the most can reflect the site optimization of the key factors, the normal site is recorded every day continues to rise, if found in their own site has not been included in the recent daily, and the total volume has been declining, then the optimization is often happening.
six, into the 11-digit phenomenon
Website into 11 Most can explain whether the site optimization over, this is relatively light optimization over. General 11-bit after the emergence of difficult to jump, and search for the optimization of the more light is generally put into 11, this is a kind of forgiveness of the old station. Severe optimizations can lead to a direct K-drop.
For the site to optimize the damage is undoubtedly the most hit the webmaster mood, after all, do a good job, because they accidentally used some unfavorable search to lead the optimization method and led to the original results of the Ashes, is really a very blow to the webmaster. Therefore, the webmaster to understand what factors will be searched for lead to judge over optimization is to remember, don't wait until really sentenced to know regret. This article by Http://www.zxbj.net Clarins Exclusive feeds, reprint please stay the chain, thanks!