Small head Baidu Promotion assistant analysis in the idea of adding contact phone is appropriate

Now a lot of enterprises in the bid to promote the time, in the promotion of the idea of adding customer service phone number, the advantage is that when the visitor found the key words have been set, will be the phone together to show out, the phone is the way visitors want to contact, so as to reduce the visitors click Creative, not to the site can be contacted, Do not know this is not really good oh, Baidu added creative Place also prompted, in the creative Riga phone may be system filtering, resulting in creative semantics is not fluent.

First, the idea of adding telephone calls to reduce the click, will lead to a decline in the quality of keywords.

One of the most important factors that affect the quality score is the click Rate, when a promotion did not click, Baidu will think that the promotion of users do not like, will make the quality score drop, then you then to optimize, too late, to be a lot higher than others price, to have rankings, and not necessarily on the left show location Oh, So add the phone to the idea and be careful.

Second, the idea of Riga telephone, long to lose the candle.

The idea of the phone number does not click, of course, save a click Fee, but in the long run, is not conducive to the effectiveness of promotional sites, a lot of people in the creative title to add the company name, telephone number, and the total word is limited, then the title will be very fluent, the introduction is not comprehensive, even if the user contacted you, Also not necessarily to reach a deal, and the user did not go to your site, may be specific website called What, do not know, so long, 100 of people see and do not see the site, the effect of the promotion is not the same. When someone comes in and contacts you, it's a general impression in the visitor's mind that you might be able to find your site again next time. Perhaps you want to say, I want is dialogue, manage or not? Small head bidding management software to tell you, the promotion is to put this thing to the user before, when the user looked at you, your promotion is successful 40%, like a beautiful woman to your voice, only voice has not seen the video, then next time, even think of it, is also a vague concept, the video after see, will have a deep impression. Do promotion is the same, show to the user before, this is better

Third, creative add telephone, increase the cost of promotion.

The 1th above speaks of a decline in quality, this is to follow the cost of upgrading, in order to save, from the overall promotion effect, add the telephone, will let the overall promotion of the cost increases, can carry out follow-up work, such as a Baidu auction commissioner for your account of the continuous creative writing, so that already planned to enter the next step of the promotion work, Now the repetition of repetitive operations, in human and financial resources, will outweigh the gains.

Comprehensive analysis, small head bidding management software small series think creative write phone number, is doing "harm oneself" thing, we think about, originally do promotion is to pay can do, and you joined the phone number, Baidu did not receive the corresponding return, then it is also happy? So don't go for a little penny, And go to each creative add phone number, small head bidding management software small number of suggestions are small, occasionally joined a, to promote the need to do, not all to set up, really is not good for the account, the end of the investment than the expansion of the enterprise to do more, the effect is not necessarily good oh. Do the promotion is the investment, or to be willing to invest, you can take shortcuts, then you can use good, the original Baidu can be set up in the background phone number at the end of the creative display, as long as you set up on it.