Step RSS Marketing Plan

RSS feeds from an end user
Web-based RSS Aggregator (web site): http://my.yahoo.com, http://www.pluck.com, http://www.newsgator.com, http://www.bloglines.com。
Desktop RSS aggregator (software): http://www.awasu.com, http://www.bradsoft.com/feeddemon/, http://www.stevenwood.org/stories/2003/06/08/voxLite.htm。
Integrated RSS aggregator (with browser integration, etc.): http://www.mozilla.org/products/firefox/(Browser with integrated RSS features), http://www.newsgator.com, http://www.pluck.com, Http://www.attensa.com/index.php?ys=1。
Plan your RSS Feeds
This is probably the most important thing about RSS.
You might also want to do a follow-up (automatic response) RSS feeds, as well as RSS feeds for members, employees or business associates, media, and so on.
Prepare a requirements list for RSS marketing/Publishing
Do you want to integrate RSS publishing into your existing content management system?
What RSS traffic statistics are you going to watch?
Do you need feed personalization?
Is there a user customization that provides content selection to subscribers, i.e. RSS feeds, such as content topics, keywords, authors, and so on?
Do you want to put the RSS feeds on your server?
Do you need to send targeted promotional or other content to individual subscribers, such as past clicks, reading habits, or ordering data?
How much do you have in your budget? Wait a minute.
Select the RSS Publishing tool to build your first feed
Desktop feed generation Software (software): In the meantime the leader is http://www.feedforall.com。
Online Feed Publishing Solution (host): http://www.myrsscreator.com， http://www.press-feed.com/。
Advanced RSS Marketing Solution: Major competitors have http://www.simplefeed.com, http://www.nooked.com, http://myst-technology.com。
Other options: such as using blogs to publish http://www.movabletype.com。
Use your channel to promote your RSS feeds
Create an RSS description page, including what is RSS? What is the benefit of a visitor using RSS? Where is the free RSS aggregator? How to subscribe to your RSS feeds? And why do they subscribe? Wait a minute.
Place all of your RSS feeds links on this page, plus the standard Orange subscription button and direct links to subscriptions, such as http://my.yahoo.com/s/button.html， http://www.bloglines.com。
Use all of your available channels to promote this description page.
Promote your RSS feeds through external channels
Submit your feeds to the appropriate search engine and catalog, here's a list: http://www.masternewmedia.org/rss/top55/。
After you have updated your online content, ping rss aggregation sites to index new content, and you can use a free http://pingomatic.com。
Other important RSS Activities
Evaluate and optimize your feeds.
Aggregate your feed content with other Web media.
Display a third party RSS feeds on your site.