Strategic Management of Enterprises beyond the strategic strategy

Source: Internet
Author: User

 "If you do not fight, the temple counts as the winner. If you do not fight, the temple counts as the winner! "This is the classic story left by the saints of ancient times. today's rapid development of information is even more important. some people in the west think that the competition between enterprises is actually two "competition processes". The first competition is a strategic competition between the two sides. this is an invisible competition, but it basically determines the outcome of the second competition. The outcome of the second competition is just the "development" of the first competition result. this further illustrates the importance of the strategy. the instructor said that the <network economy and enterprise management> course is quite good and important. however, this book, by taking "strategy" as one chapter, is even more important in this chapter.

 

I drew a brief Diagram for this chapter, which clearly shows the main content of this chapter: (1) Nature and type of strategy (2) analysis of strategic environment of enterprises (3) analysis of enterprise resources and capabilities (4) analysis and formulation of business strategies (5) analysis and selection of Competitive Strategies. I remember the teacher once said that a good figure is a logical process, and each part is closely linked. A picture is a network. However, I only drew a picture based on the title of the book, but it is also the first to stand on the shoulders of giants.

To know how to manage a strategy, you must first know what the strategy is and what categories it has. Second, you must know the environment in which it is located, this is the process of analyzing the strategic environment, resources, and capabilities of the enterprise. This is a comprehensive understanding of the enterprise. The so-called "know yourself, know yourself, and know yourself" is a hundred battles. The next step is to analyze the above, develop a suitable business strategy and competitive strategy.

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