Talking about how to choose good website key words

Today we are going to talk about the choice of keywords on the website. Why did I suddenly mention it? Don't be surprised! In fact, for each webmaster, the choice of keywords is very important, so, this is not sudden, should be used to it. Especially for novice webmaster, the choice of keyword is a challenge. We must think that I am too exaggerated, but in fact, for a website, choose a reasonable site keyword, which has a significant impact on the ranking of the site, but also the first step to optimize the site. A keyword is good or bad, directly affect our post site optimization.

Generally we get a site to do optimization, the general concern is the site's title, description, keywords these three places. We all know the key words in the site optimization, so the reasonable choice of good site keyword is heavy. So how do we choose the site keyword?

First, we choose according to the keyword selection tool. For example, Baidu Index, Baidu Cloud list, Google AdWords, Google Analytics, chasing word nets, Baidu keyword recommended tools. You can use some tools to view the hot and cold doors of keywords and keyword clicks and search volume. The next few tools are briefly described below.

1, Baidu Index (index.baidu.com): Show the focus and popularity of the keyword, and in the form of images to show the development trend of keywords.

2, Baidu Search Cloud List (top.baidu.com): Every day the latest hottest core keywords are here, read it once a day, you can learn a lot of new things.

3, Baidu keyword Recommendation tool (http://yingxiao.baidu.com/support/topic/18.html): Know the core words, you can find the long tail keyword, long tail keyword is often small competition, and a number of long tail keywords bring the flow is not negligible. However, it is necessary to register an account in order to use it, and if you do not pay the account will be deleted within one months. This tool is not open to the outside.

4, Google Webmaster tools: Google Webmaster tools will be the target site of the number of keywords displayed and click-through rankings.

5, Google AdWords: Keyword tool (adwords.google.com): Google's tools are not said, both relevant words and related words of the heat analysis, do ggad necessary.

Second, refer to your peer class site, from their keyword selection analysis, to find more reasonable keywords. General website keywords are not too much, too many words will disperse the weight of the main keyword, and ultimately a ranking is not going. And we should consider from the user's point of view, as much as possible to dig long tail. For example, SEO this word, simply to do it Baidu home, the difficulty is quite large. But we can do some hot, search volume, but easy to do words. Like the region +seo (Hangzhou seo, ningbo seo, Shaoxing seo, etc.), can also dig long tail: How to learn seo, how to learn SEO and so on.

Third, when it comes to keywords, of course, we will not miss our long tail. Non-target keywords on the site but also can bring the search flow of keywords, called long tail keywords. Long tail keyword in our website optimization also plays a very important role. It can be dug to create a long tail to drive the active keyword.

Finally, to sum up, the choice of key words is not too hot nor too cold, too hot, the competition is big, the rankings are very difficult to go up, too cold, small amount of search, even no one cares. So the best choice is to search the high but not too hot, but also easy to go up the key words. The number of keywords can not be too many, easy to disperse the weight of keywords. For difficult keywords, you can use a long tail to drive. The Humanities turbid, the article reproduced please indicate from Shaoxing SEO blog, this article address: http://www.lujingjin.com/youhua/25.html Welcome to join the SEO Exchange Group: 142267729