Taobao store Long: Follow the beautiful say it

In recent days a friend of mine in Taobao opened a women's shop, open shop seems to have become the present generation, the young people a very popular way to make money. Open a virtual shop does not need how much renminbi input, and so on the credibility of the resale of clothes and other commodities. However, throughout the N more Taobao shop, the sale of women is the most. Think about how many girls like to stroll Taobao, but the market space is big. The more people do, the more intense the competition is. So how to improve the flow of Taobao store and conversion rate? Presumably there are many people on the web who have published their views. Frankly, I have not opened Taobao shop, but the promotion of Taobao shop inkling.

templates strive for beauty, individuality, the theme of clear

　　

As shown in the picture, the author feels that the navigation section of this shop is very beautiful, and also more personality. A short description of where text navigation links are generally written: "This is our secret, I have planted you in my heart." Every day to boil water waiting for the spring fall, you are very well-behaved, like children. "The picture and the text combine to look individuality, vivid, a successful webpage can let the visitor at first glance can remember, therefore this page must let the visitor eyeball be bright." And if you sell women's clothes, most of the visitors are girls. Grasp the customer's psychology is the most important, this beautiful said to do is very successful.

　　

As the picture shows, the logo of the store is also very important, the above logo style is the most common. The feature is simple and clear, and contains its own shop address, the disadvantage is too many similar logo. It is not easy to impress the visitors deeply. Beautiful said logo In fact belong to this common logo, but with a small flower as embellishment. and the overall color of the page as a whole, the shop's page is mainly blue, the color of the best logo and the overall color of the same.

　　

The search box should be placed below or above the navigation, which is more conspicuous. To know the first time visitors to your shop, may be casual look at, but also may be looking for a favorite type. The simple way to do that is to use the search box, so the search box is important. The author looked at this shop's search box module was placed in the middle of the page, and this shop page is too big. Cause visitors to turn the screen to find the search box, which is certainly detrimental to the user experience! The above I use Taobao shop page and Beautiful said a few comparisons, in addition to the page design, Beauty said can be emulated the site and the location of a powerful sharing function. Some people think that the beauty of the social marketing to use the ultimate! The following is the author and we look at these two highlights.

store positioning to be accurate, learn to use share

　　

Beauty said the positioning: pick clothes, talk makeup, share with the tips, beautiful said the core can be summed up with a word: "Beauty", and then see if your shop positioning accurate? For example, you are selling women's clothing, women can be divided into many categories according to the age of customers, as well as the level of customer consumption and so on. In a word: "Hold your target customers", the more accurate the better, because you can not do everything. Can only meet the needs of a small group to the maximum extent possible. Goods are expensive in "fine", not "more". To bring more customers to the store, the most fundamental thing is the quality of the product itself.

How to use sharing? Here has to mention: Weibo marketing, now very portal has its own microblogging platform. The most common are: Tencent micro-blog, Sina Weibo, Sohu Weibo. In addition to micro-blog, for Taobao Shop can also share to Amoy Lakes, happy Net, Renren and so on. But it takes a great amount of sharing to be able to play the role of promotion. I would like to build a few more QQ group, micro-group. Use QQ group brush to share, and QQ group or micro group can add a lot of store long friends, and then share brush. QQ space can also be used to share with each other, if the use of good this will be a very large amount, the opening of their own shop friends is a large crowd. Finally said: The Internet individual combat era has been dead, and seek cooperation and common development is kingly.

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