Ten "sheepskin Rolls" in network marketing"

Sheepskin: a domain name that matches the company name and image is a prerequisite for online marketing. Because the domain name is unique, once a domain name is successfully registered, no other institution can register the same domain name. Therefore, a domain name is an important network trademark of an enterprise and plays a role in network marketing. When naming a domain name, the domain name should be consistent with the name and logo of the enterprise. A good domain name should be concise to avoid memory difficulties caused by too long characters. In addition, the domain name should also take into account the international nature of the Internet, taking into account international users. For example, Haier Group www.haier.com and Changhong www.greatwall.com are representative.
Sheepskin Roll 2: Select an appropriate server. Select servers based on the actual scale of Enterprise website construction and enterprise development plan. You can set up it on your own. You can entrust a server to host or even rent a virtual host. Generally, large enterprises are powerful and choose to set up their own servers based on their own huge databases and security considerations; medium-sized enterprises are more willing to choose server hosting services, which saves a lot of cost for managing and maintaining servers and network administrators. Small enterprises simply share virtual hosts with others. However, it is necessary to give advice to enterprises that lease virtual hosts: when renting a virtual host, you must select a reliable virtual host supplier and consider the cost-effectiveness of the virtual host space, in fact, many enterprises that lease virtual hosts once experienced such a situation: some non-standard virtual host providers have defects in management and maintenance, leading to a surprising slow network transmission speed, even normal operation is interrupted, or when you want to update the information again, you find that the host space is not large enough.

Sheepskin roll 3: The overall website planning and webpage design should refer to the opinions of network marketing experts. The website is beautifully designed. Its artistic website is not the most commercial and practical website. However, an amateur website creator is more likely to confuse the overall website style.

Sheepskin roll 4: webpage design must weigh the relationship between visual impact and speed. If you put the company's panoramic photos on the home page to show off your company's strength, or insert a bunch of fake product photos into a single webpage, it will not exceed 10 seconds, most viewers will click the mouse to win the great escape. The endurance of netizens is limited, and it is too convenient to divert attention. Of course, it is understandable to present products in detail to improve the intuition of network sales. Considering the actual situation of insufficient bandwidth in China, if you really need to put pictures, you should control the file size. At the same time, using the thumbnail function is also the best choice.

Sheepskin roll 5: Be sure to consider the international nature of the Internet. Whether you are running household appliances, jewelry, crafts, or ornaments, if you want to get an international order, it is necessary to make an English version for your website or provide a website for a specific market, for example, Alibaba has global English websites, simplified Chinese websites for the Chinese market, traditional Chinese websites for Chinese people in Hong Kong, Macao and Southeast Asia, and special websites for South Korea.