Excellence network announced from the download site began to transform into e-commerce sites. Literati from the age of carefully screened, recommended, the people at that time the "unpopular" audio and video books to move the internet, sell Fire "Garfield", "Dahua West Tour", "Qian Zhongshu Complete" and "Huang Renyu series" ... Even rival Dangdang co-CEO Li Guoqing that he is "a person who can squeeze out a user's desire to buy." In 2004, Amazon bought a network of excellence with about 75 million dollars in cash and equities. Less than a year later, the founder of one of the aged chose to leave. Today, aged guest "internet red Memory", proudly talking about how to sell fire those books and movies, he also candidly told us that in the winter of the Internet, we were worried about "when the company went out of business", and after the acquisition of excellence by Amazon, he found "it's too hard to make a plan that fits your understanding of the Chinese market." , so he was angry and lost. And for the experience of the Internet game, he said Stephen Chow's famous quote can be summed up: "We are but ants like to live in the past-the master of great things is not us, is those people." ”
Guest: I have the network founder aged (one of the founder of the Network Excellence)
Chair: Tom Technology Zhang Yuan
The following is a transcript of the interview:
happen to be attached to the Internet network Excellence is a freak from birth .
Moderator: Everyone good friends, welcome to come to Tom interview, but also welcome to the "Internet Red Memory", today we invited guests are I have a network of president aged. Chen always in the history of the Internet, in addition to is "I have the net President" this title, once was also the executive vice president of Network excellence. First, please say hello to our friend Tom.
Aged: everybody good friends.
Moderator: I haven't seen you for a long time, what are you doing recently?
Age: I've been doing a lot of things lately.
Moderator: Founder I have a network is your independent to start a business, and before in the Network of Excellence, independent entrepreneurship is more hard, or relatively easy?
Aged: I think there are hard places, there are also relaxed places. The hard part is that there are some directions, there are some strategies, and some opportunities need to be grasped by themselves. Because at the very beginning of the Network of excellence, this is not its initial direction, the Network of Excellence also walked a long time detour in the beginning. That detour I did not experience, or that I went to let the network of excellence to take a correct path. However, I found that the detour must be gone. So, when you do one thing by yourself, the detour must go. This is hard work. The easy side is that you go to a company (and you) are not founders, it has historical problems-and it's hard to deal with historical issues, to reconcile relationships and power (hard), that's the past (the difficulty of being a vice president in the Network of Excellence). Now (the founder of My Network), you have to take on the overall strategy will appear in the twists and turns, the degree of fatigue and that can not be compared.
Moderator: We see a lot of articles in the introduction of your time, said that your network of excellence into the culture of the gene. I think a lot of journalist friends come up with a conclusion that comes from the background before you joined the Network of Excellence, and you were a famous reviewer of book Review Weekly. When you were doing book review Weekly, did you have to read a lot of books every day?
Aging: It's too late to read a book if you do this. In fact, at that time is my most annoying book stage. Because it's hard when you think of reading as a job. So, I do a newspaper, your most important first job is to have the author, so you have to launch the author, first-class scholar, good media, let them write things, this is my main job. So, the book I read was not related to the newspaper at that time.
Moderator: Chen General, can you introduce the first net experience?
Aging: Contact with the internet is almost the first, for example, email and so on. It is a good thing that you find friends in the distant us, or in other places, who can communicate by email. Then, sending and receiving e-mail is the most important. At that time, people are most interested in looking at the yellow site, I think there are a lot of people. Ha ha.
Moderator: You were exposed to a yellow site?
Old: Yes, the yellow site was very bad. What a new platform, yellow is always in the first place.
Compere: Because everybody has a kind of curiosity psychology. What was your understanding of the Internet at that time? Do you think he will become a money-making tool in the future?
Age: I don't think many people are acutely aware of this. At that time, people just regard it as a communication tool, to see more content of things. So, to be blunt, the changes that have taken place in the past more than 10 years may have been predicted by the prophet, but the real practitioner is actually stepping out of the way. So the process was not what I was able to think of, and I was surprised. I was just looking at it as an interest.
Moderator: Chen, you were very clear on the Internet at that time, why join the network of excellence?
Aged: There is a private reason in the middle. It is a coincidence, first of all, I met the first CEO of the network Wang Shutong for many years, followed by the Thunder Army I have known him for some time, just the two of them to make it as a download site of Excellence Network transformation. They must also see the concept. The best concept at the time was Amazon. Amazon was the most valuable company at the time, and of course it turned out to be the most valuable company today--the stock market is doing well. So, they see such a good concept, do the book of E-commerce, so they think of me such a friend, find me, to tell me this thing, ask me "willing to". At that time, just because I do the newspaper is really annoying-the newspaper after the start-up of the fresh vigor, will think this thing with you how much? At that time I was very young, was only more than 30 years old, I hope to have a chance. Of course, my original idea was not related to the Internet. At first, I was ready to do something else, just when they found me, said to help, help for six months, so began.
Moderator: In fact, you can say so, you access to the Internet is also a chance coincidence, met.
Age: Yes, it happens to happen. Because before here, at the end of 99, the most websites were e-commerce sites. Ran to find my site is quite a lot, I remember that the site also find to chat, that also find to talk. But I said to them, "I have no idea what you are going to do." "Like Wang Shutong and lei June after all have a foundation of understanding, everybody also had a meal to play together, so say help." So it started.