The only way out is to greatly reduce the content imitation hazard.

, Usually using some content collectors with SEO functions collected on the Internet, this method has been proved, it is very easy to cause duplication of website content, one of the most important reasons for Baidu's K-station is the duplication of content. In addition to the collection of content, there are no other ways to duplicate the content?

Repeated website content

According to my understanding, Taobao's K-site has been fierce in recent times. Many Taobao customers continuously call Taobao's API programs to make their websites more indexed, these programs often do not filter past content, resulting in excessive content duplication. However, the API application is blocked currently, so at present, Taobao's content repeat more is caused by the fact that they prefer to copy and paste more content.

In addition, Taobao's websites often repeat different content settings on the home page. The content of the entire website can be seen in different columns, which seems to give people a strong recommendation, however, with the increasing content repetition, the column settings will obviously cause Baidu's dislike.

In addition, some design or image websites, although the content of the website is less textual content and more is displayed through images, many images are actually from the same URL address, for Baidu Spider, the same URL address means the same content, so it will think that your website has a lot of repeated content, this is one of the reasons why image-based websites are accidentally attacked by K.

There is also the increase in website content duplication caused by website technology. For example, some websites are dynamic pages, and many pages are dynamically formed after users click them. In fact, they are derived from a database, for a spider, only static content is captured, and excessive dynamic content is regarded as repetitive, so the permission is downgraded. If the 404 prompt is not set for dead links of some websites, they will also be considered as duplicate pages by the spider. In the end, many websites are engaged in RSS subscriptions. Once improperly configured, they will be repeatedly reprinted by users, this will cause a large number of duplicate content to the website.

Analysis on countermeasures for weight reduction

Since we have found the reason for the repetition of the website content, we can further find a way to solve the repetition of the content through analysis of these reasons. We can start from the following six aspects.

First, you should try to edit the original content as much as possible to prevent collection. Even the collected content should be re-written to improve the originality of the content.

The second is to optimize the website structure. Do not display the same topic in different places on the website too much. In particular, there will be a lot of repeated content on the homepage and other topic pages, therefore, the website structure design should focus on structural characteristics, which is quite powerful for reducing the repeated content of the website.

The third is that the whole page cannot be copied and pasted. Such webpages often contain a large number of style sheets, which are repeated content for Baidu. Technically, appropriate modifications should be made to improve website personalization and reduce website content duplication.

The fourth step is to enhance the unique attributes of a webpage. For example, each webpage should have a unique title and manually modify the META tag so that the descriptions of each webpage are different, from the perspective of SEO optimization to prevent web page duplication.

Fifth, the image website mentioned above should assign different URLs to each image and describe the ALT attribute of each image, which helps reduce the image duplication.

The last step is to promptly clean up junk links and dead links on the website, and eliminate obsolete or unimportant content, which helps prevent content duplication.