The reproduction and portability of micro-blog special symbols

This article, news, blog site Friends pay special attention to you have a direct value of the part in the end of the article, that paragraph not accidentally missed.

　　(i) is the existence of a shortened web site meaningful?

Before Twitter, people never heard of shortening the service, because the Web site is long, but basically do not need memory, shrinking does not make sense, because the browser can not set the word limit.

As a result of shortening the birth of the Web site has a clear point of purpose, so in people's subconscious, it is like email, it is as natural, however, the more natural things, the more it seems that there is no need to question things, the more likely to hide the powerful truth, when people become accustomed to, often forget why.

Now, let's ask a question:

If only in order to shorten the number of words, give users the largest space, then, directly to the link built-in in the title, through the line or color and other visual differences to click on the jump, as can be achieved, direct link to shorten the 0, not more in line with the clear purpose of shortening?

Hey, that's funny, this is not to say that this shortened incomplete web site service is not necessary at all? Why make so troublesome, and Rob Domain name and shorten, put to the background is not simpler.

This conclusion is certainly not the end of the point, a pioneering ancillary services, since the existence, it should mean that there is the meaning of its existence.

So what makes Twitter the pioneer of shortening Web sites?

is simple to operate.

From the user's operating flow, the link is built into the title, the user needs to do a word-making process, the user double-click the word, jump out of the dialog box, and then copy the good links pasted into, and then click Outside, complete the operation process. This process takes at least three more steps and two clicks to start and close the dialog box and the word-taking process. However, please note that the above rub group steps are some problems, in general, the copy link should be the first step, otherwise, when the dialog box, found no replication and then go out to copy, the dialog box will be closed, so the actual operation steps are more.

From this point of view, the reduction of the birth of the Web site is actually to shorten the function and operation of the simple two principles of the compromise approach, since 140 words almost enough, it is really not necessary to shorten to zero.

　　(b) #符号的话题跳转意义

Yes, the simple principle of operation, all the meaning is to make the user's behavior more simple and effective. #符号的意义也是如此.

When users see information of interest on their home page and want to see more of them, they will have the following in-depth browsing behavior:

1. View all comments.

2. Make a copy of the word, paste it into the search box, search for it, and view all the tweets that talk about it.

3. Not yet, do web search

Comments can be listed in the order of information, precisely because the first emerged. and solving the second situation is also very simple, you just need to draw words, right click, search on it, the Chrome browser's right-click search is very convenient, and the right-click menu is very small operation path is very short, but generally, most users are not used in the right key, Chrome is not standard, and, This also involves another issue, although many browsers support the word search, right key search, but the old IE user is very simple, and this search directly jump is the search engine Web search, rather than micro-blog topic search, so "#" this symbol has a meaning, users can pass The symbol directly to the topic to jump to the platform within the topic search results, simple and effective.

There are also guidance issues, many times, if you are reading in sequence, some of the information you do not typically open a page to search, you are not extended reading this is an impromptu decision is a psychological problem, and the subconscious level of low cost will greatly increase this probability.

(said to be replicable, here also can deduce a conclusion: considering a large number of ordinary users are not accustomed to the word and right key search, from the Micro-blog page to search engine Web search, actually need to walk several steps, but whether it is the topic of search or shorten the Web site services, can allow users to do the operation to a simple step, one step is enough. Therefore, the corresponding, from micro-blog to Web search, should also be able to do one-step, it will be a matter of the people's hearts.

How to achieve very simple, for example, through the visual effect of the Guide, the # topic # split into two parts # topic #, left jump to the Micro-blog topic search, right jump to search engine Web search. Well, Sina Weibo, a product manager who has been focusing on moonlight, can guide most users to a specific search engine, thus getting the traffic split, millions of a year? I'll lend you your flowers. ）

　　(iii) The significance of the system outside jump and the need of information order change

Next, let's look at a micro-blogging message itself, and revisit it from a different perspective.

Saying though small, spite, 140 words itself not only contains the information itself, but also involves information outside the information. From the point of view of information correlation, whether the information contained in the shortened part of the Web site, or the # symbol contains the topic part of their existence is to facilitate information to jump, #符号引发平台内话题搜索跳转, and the link is caused by any page of information jump, but no matter what kind, all belong to the system outside the information jump.

In fact, the symbol nature of the @ is also a message to jump, but from the information to jump to a person's home page up.

The system here is a relative concept, other information relative to a particular information is inside and outside the system, platform information relative platform information is inside and outside the system, so, in the micro-Bo platform for change, theoretically, if replicated to other platforms, it may also be an optimization, that is to say, This experience can be replicated and diffused in the micro-blogging platform, which enables simpler and more straightforward information-jump operation optimization.

"Micro-bo communication and instant communication showdown," a article in the stone has put forward a view, the so-called subversion must ultimately be shown as the user can see the way of operation. (For e-mail services, the need for a protocol is derived from the requirements of interoperability between different servers, and ordinary users do not want to know this, and ultimately our most intuitive feeling is only the point → point of communication, instant messaging, as well, the user and server data transfer is completely behind the scenes process, Although the different instant messaging services to achieve interoperability between the user's mode of operation is still not changed, in other words, the so-called subversion of the traditional point-to-point communication rules, the so-called subversion must ultimately show that the user can see the operation of the touch

The key is not reflected in the operational level of change, this kind of jump essence is an information relationship operation optimization, when the information integration outside the system, so that the user's browsing behavior can not be subject to the order, when interested or confused, you can jump at any time.

Repeat, similar to the difference between order and SUSSU, Essence is the remodeling of the relationship between information.

But is it meaningful to study these? No, I will not write any more.

If this applies to blogs, this is also a revelation for independent blogs and blog sites. First of all, independent blog, generally speaking, we expand the reading is through the tag, or the author, yes, but there are also some heart cost problems, if a topic in front of the text or in the middle, when the article read the end, the reader may forget, the second, tag appears in the article body, will give a very thin relationship between the illusion, and thus reduce the desire to expand reading. So first of all, the memo tag can be optimized, of course, the label is both classified, the author is actually a label, so @ #这两个符号的设定意义都是可以移植的.

A friend asked me which blog address is, I would like to collect the two choose a good:

Moonlight Column: Www.williamlong.info/?auth=9

TechWeb Blog: yueshif.blog.techeweb.com.cn

I was also prepared to build an independent blog, but even if the building is not related to the Internet, the direction is independent novel direction, a can be divided into independent medium can be combined into an unlimited length of the architectural model, is only a vision, the reason is not built, because ...

In imagination, because the possible reader is not a traditional novel reader, so the number of words can not be more, independence, the higher the better, single page information both capacity is high, but also streamlined, visual effect is interesting, the best independent like blog, but still can be combined, different stories have to establish a direct contact, this mode of information to jump the problem is required, This is also the direct reason for the analysis of the stone.

Try WordPress, feel not too good, look forward to the next generation of blog system can borrow good design ideas, make corresponding improvement.

Another is the impact of this system optimization on blogs and news sites. Generally speaking, users visit the website through the key columns of the homepage, however, through the editorial recommendation to the specific article, and the expansion of the reading through the label should be small, at least can be larger, that is, the user or read the recommended information, or jump to search engine to find, and the site search this link is gone, In the optimization of the jump mode, this can be like micro-bo, out of thin air more than a site search jump.

Please note that keyword, search, is the search Ah, although the site search jump, but this is also the search behavior.

For Sina Sohu This kind of traffic is big, want to compete for search and have no way to contend with Baidu news website, your webpage searches but Baidu, news search is also done?

Source: Reader Contribution, author: The Father of the stone