The requirements of the type of shop for suning purchase

Suning easy to purchase for the types of shops into the flagship store and franchise stores, for both the specific requirements are as follows:

About flagship stores: divided into official flagship stores and flagship stores.

Official flagship store:

1, definition: The official flagship store refers to the Merchant's own brand (trademark R or TM state), or foreign registered brand of the national general agent, settled into the Suningyun set up shop;

2, the official flagship store usually includes the following 4 kinds of situations:

A, operating a private brand merchandise flagship store, the company's main (brand) trademark rights holders;

b, operating a number of private brand merchandise and the brand for the same actual control of the brand flagship store (only limited to Suningyun invited);

C, foreign companies registered brands, in China without subsidiaries or subsidiaries, by the Chinese general agent to open the official flagship store brand;

D, suning self-opened shop.

Flagship store:

1, definition: The flagship store refers to the Merchant's own brand (trademark for R or TM state), or by the exclusive authorization of the right person, settled in Suningyun set up shop;

2, the flagship store usually includes the following 3 kinds of situations:

A, store-type brand (service-type trademark), the owner of the brand flagship store (only limited to Suningyun), the need to provide services such as trademark registration certificate or trademark registration application for acceptance of the notice;

b, operating one or more Agent brand merchandise (multiple brands to the same actual control body), the need to provide the right person to set up a flagship store authorized documents to open flagship stores;

C, in line with the official flagship store standards, because the operation of the strategy business can open flagship store, but can not open the official flagship store.

About franchise Stores

1, definition: Refers to the business agent brand or free brand (trademark for R or TM state), settled in Suningyun set up shop;

2, the franchise stores are divided into the following 5:

A, operating a proxy brand merchandise but did not obtain the flagship store authorized franchise stores;

b, operating a number of agent brand merchandise, the brand belongs to the same actual control, but did not obtain the flagship store authorized franchise stores;

C, both operating agent brand and operating its own brand merchandise franchise stores;

D, operating two and above agent brand merchandise franchise stores;

E, operating two or more of their own brand merchandise (not Suningyun Taiwan Initiative invited) franchise stores.