The same Google, different search markets

If we can completely remove the arrogant veil and truly implement the concept of benefiting the people, we have reason to believe that there will be an excellent Google in different search markets.
Google has achieved great success in the global market thanks to the PageRank algorithm and the perfect promotion of bidding rankings, but it has suffered frequent setbacks in the Chinese Internet market.
In 2006, only less than 1/5 of Chinese search engine users were loyal to Google, while Baidu, Google's biggest competitor in China, occupied nearly six users. This means that Google has been in China for more than a year, but has not increased or decreased in terms of user penetration.
From the perspective of marketing and PR, in addition to the high-profile launch of the Chinese name Google, Google has hardly seen positive public opinions in Chinese media reports. Google's high-hopes Chinese name cannot be recognized by users.
From the product point of view, because the server is not in China, not familiar with the Chinese network architecture and other factors, Google's search service for a long time cannot satisfy users. Google Fans can understand many unsatisfactory performances of Google, but new users and less loyal followers cannot tolerate the frequent appearance of web pages that cannot be opened or slow searches.
Different popularity and application levels of the Internet have created two different search engine usage requirements. In the United States, people use search engines to find information to solve problems at work and even solve academic problems. However, in China, more people use the Internet to pass the time, they use search engines to find time-consuming tools to download entertainment content. This makes Google seem useless.
Different cultures create two different consumption habits. In the United States, people prefer to take the initiative to choose the tools they use, while in China, netizens are used to receiving full-blown publicity and education. Large-area advertising is easier to believe than hands-on experiments. As a result, Google will never be recognized by the bottom-layer Internet users and eventually become a patent for the so-called "high-end users.
The most important thing is that Chinese SME users still have a basic understanding of the Internet, but their potential needs for the Internet vary widely, software giants who have been in China for many years and have achieved considerable achievements can even be said that they are still unsure of the Chinese market, not to mention Google. However, internet services require a deeper understanding of users' needs than the software industry. This may be the underlying cause of Google's setbacks in the Chinese market.
Google has encountered a different Chinese search market, and it is self-evident that the road to Google China is difficult. Google and its local internet companies look forward to and look forward to the future of the Chinese search engine market. However, after all, vision can bear fruit only when it is built on the basis of localization. First, educate the market, promote brands, and provide products and services for the most common users, not just Google Fans. Second, give up arrogance, get rid of the elite culture, go deep into small and medium-sized enterprises, and truly understand their needs and serve them again. Third, strengthen cooperation with local Chinese enterprises, develop new search territory, and take responsibility for cultivating the Chinese market.
If we can completely remove the arrogant veil and truly implement the concept of benefiting the people, we have reason to believe that there will be an excellent Google in different search markets.