Three mistakes that large companies may make when doing EDM

Some large companies or enterprises often make the following three mistakes when doing EDM.

I. Lack of preparation for handling errors.

An Improved EDM system will inevitably encounter errors. We need to be prepared for this. When an error occurs, we should send someone to solve it, instead of being overwhelmed.

II. I think that EDM can do nothing and cut the budget.

Some company management may not realize the huge value of EDM. Therefore, we should take a dispensable attitude towards EDM, but not be a guest, and cut the budget blindly. The final consequences should be clear to everyone.

Iii. the email database design is not perfect.

A good EDM system must have a good EDM email database. The design of the mail database is very important. Its Design affects the marketing efficiency of the entire EDM system.

It is hoped that large companies are doing EDM to avoid these three errors as much as possible to make their EDM better. You can contact the blogger QQ: 2281951699 for communication.

This article is from the EDM marketing blog, please be sure to keep this source http://edmyingxiao.blog.51cto.com/5411059/1431367