Top five factors that affect the ranking of websites in search engines

There is a path to heaven. Today, the top five causal factors that affect the search engine ranking in website optimization.

The first element is the highest traffic. The ranking of optimization results of websites without traffic in search engines is unstable and unreliable.

 

For example, SEOWHY, a website that everyone is familiar with, has been revised several times since last year. However, after a brief decline in website rankings, the website will be restored in a short time. What is the test? Traffic is used. In a word, there is no traffic for website optimization. Everything is a cloud, and it is a mirror.

The second element: content is the cornerstone of a website's quality and a guarantee for the ranking of websites in search engines.

The quantity of content shows whether the website is full of flesh and blood. The quality of the content reflects the practicality and authority of the website. At the same time, the content is a necessary condition for the website to generate traffic. Without a full set of trusted and rich website content, there will be no steady flow of website traffic. In a single sentence, it is necessary to ensure originality + quantity.

Third element: links play the role of website context links, weight transfer, and web page trust voting. Links can quickly improve the ranking of websites in search engines.

1. Each website is a combination of web pages and web pages through links. The weight of each webpage is reflected in the URL link of each webpage.

2. As the internal optimization of the website, it is our controllable part. Each linked page is the internal anti-chain of another page, and internal information is voting.

3. The internal link is also the expressway of the website indexed by the spider.

4. The website architecture and navigation are also linked, and the user experience is also linked to many extent.

5. The website not only needs to generate its own trust index, but also the external trust index is very important. The external links of the website play the role of this one.

Factor 4: The bounce rate of a website is the most important form of user experience, which also affects the search engine's trust index and website ranking to a large extent. In layman's terms, a user's behavior process starts from clicking a website to leaving the Internet. If a user finally commits a consumption behavior or generates a strong sense of trust. Your website is basically a website that is highly practical to users and basically matches the user's search behavior characteristics. For search engines, such websites have high availability and trust. The website will naturally obtain its proper ranking in the search ranking.

5th Element: Website exposure. To survive a website on the Internet, social media exposure is essential. So we can make a bus every day to see the ads for Suntory beer. The higher the website's social exposure rate, the higher the website's popularity, and the higher the website's marketing effect. The rankings, traffic, and enterprise orders will also follow.