Use Data to talk about how Google is framed

Source: Internet
Author: User

Recently, CCTV reported a large number of yellow entries in Google search. One example that aroused strong public opinion is that Google can search for "son" to find yellow entries. So how did things happen?

Let's look at how Google was framed: As we all know, Google Keyword reminders are generated by computers automatically extracting the most popular keywords recently. So some people use this to search for yellow words in a large number on Google and frame Google.
In the Google search trend chart, Google insights for search, and some third-party statistics, you can see:

Seven days before CCTV exposed Google:
1. Some people intentionally search for a large number of yellow words in Google, so that the number of yellow word searches in a single day has increased by 5950% year on year.
Total search volume increased by several thousand times compared with the previous month
2. 100% of these searches are from Beijing.
3. These search volumes have almost increased linearly. Theoretically, these instantaneous search volumes must follow the normal distribution and are sudden.
In other words, this is what someone deliberately does.

A few similar charts are attached below. Please note that the peak values are all on April 9, June 17, that is, the day before the broadcast of the CCTV program (July 11, June 18.

(Annual Statistics)

(Statistics for this month)

 

For comparison, it shows what the search engine statistics should look like. I will attach a search Statistical Chart for the keyword "Weather Forecast". We can see that the annual search volume should be roughly evenly distributed, given the popularity of search engines, there will be an increasing trend, but it is impossible to see a sharp rise in a month.

There is another possibility that people in Beijing will search too many yellow words such as "Son-mother improper relationship" due to the coming summer and excessive hormone secretion in May June? Let's take a look at this search statistics chart for the keyword "Japanese actress,

As you can see, the search volume for the keyword "Japanese actress" is roughly evenly distributed throughout the year, and even decreases in the near future. So, this recent national hormone secretion too much should also be ruled out. It does not mean that there is a lot of search requirements for all the yellow information. Keywords with a sharp increase in the number of searches are limited to a few words in the media book. Note that the sharp rise and peak are before the media reports. Obviously, this is not a natural result. So what is the answer? Who makes Google so vulgar?

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