User Experience: clarifying website themes to improve relevance

1. Consider every page for the entire website tutorial

Xiao Han once said that each website tutorial should have a different subject. Of course, this is based on the core subject of the website and cannot be different from the website. For example, Xiao Han is a seo tutorial blog. The content is carried out around seo tutorials. He cannot write seo today, but will write about the World Expo tomorrow, and he will write stocks the day after tomorrow, in this way, the user does not know what your website is doing, and the search engine tutorial does not like it.

That is to say, determine an independent title for each page. The content of this page is subject to this title. We know that the search engine tutorial, such as Baidu, attaches great importance to content relevance and what is relevance, first, your content page should be related to the subject of the website homepage. Don't worry about it. Another one, the current content should be related to the title, and you can't be confused.

II. Set Friendly meta Tags

Do not think that meta tags are only used for display by search engines. A good description can increase the interest of visitors in your website and make it easier for your website to get clicks from search engine results. Xiao Han saw a line of keywords in the description tag of some enterprise websites, just like writing a keyword tag. We need to analyze what types of text in the search engine can attract users more.

3. Use subtitles

If there are many texts in each article, try to use subtitles to differentiate paragraphs, because the topic of a page can be elaborated in several points. In fact, this is also a way to improve page relevance. The content is described in multiple terms, which can also improve the readability of webpages. For example, this article is. Of course, if your content is short, it is unnecessary.