Web site optimization needs to start from the long tail three reasons

Now the site optimization competition is very large, some popular keywords are all all-weather promotion, and some commercial value is very high keyword competition is very fierce, coupled with the continuous adjustment of Baidu algorithm, and also by the integration of search and open platform, so that the individual webmaster seems unable to parry. But this does not mean that there is no opportunity, on the contrary, the more we have to learn to survive in the cracks. Sometimes it is a good way to sell water to people who dig well if they can't make money digging wells. Coincidentally, this article to explain the core idea is to optimize the site from the long tail, and explain its reasons.

Avoid popular, similar to the field bogey horse racing

The first is to avoid the hot, but does not mean to avoid forever, but the temporary choice of "silence", with all parties to the competition, but also to take their own path, the path of the scenery is not bad to where to go. Long Tail keyword Although the search quantity is small, but this is only relative, some long tail word search volume is still quite considerable, but the competition is a lot smaller, this is our goal. This is similar to Yutian bogey horse racing, but there are also according to the difference, the principle is to avoid sharpness, silently accumulate strength for themselves, wait until thick accumulate thin hair of that moment, come a sword seal throat, if can not achieve this effect, rank at least is stable not to survive, in this process, we slowly look at oneself become good become strong become big, is also very happy one thing.

Increase the power to improve efficiency

Optimization requires patience, but patience sometimes requires motivation as a support, if the optimization of a site for a long time without any progress, and you have the funds and time and other aspects of pressure, this time is likely to choose to retreat or give up. But if you just start to optimize the long tail keywords, then the situation may be completely different. For general long tail keyword, sometimes publish an article is enough, users can come to our website through some keywords, for some of the long tail of the flow of keywords, we just need to give appropriate links, including internal and external links, you can get good results. For example, the first page directly linked to the inner page, you can add a lot of weight for the inner page, such as in the soft text with the page link address, then the weight will get a good upgrade. So when all this happens, we have a little bit of a sense of achievement that is enough to give us the motivation to continue and improve our efficiency.

To achieve profitability for the follow-up to do bedding

The ultimate goal of the site is to profit, only profitable to provide customers with more comprehensive and professional services, the site is not afraid of profit, it is afraid not to profit. If you just start to optimize the more difficult keywords, then the effect is certainly general, the basic will not achieve profitability, the late development of the site also does not support the role, but if we have just begun to optimize the long tail keyword, optimize some of the long tail of the flow of keywords, then it is possible to receive a list, such as my website construction, I will optimize Shenzhen which company to do a good site "such words, these words are quite long, is generally Baidu know occupy the front of the rankings, but if I know in Baidu to answer a series of such questions, and leave our company's contact, it is certainly effective. This is outside the station optimization, these words do not have to do on their own website, see some of the higher weight of the forum or know that there are similar problems, the direct answer is, you can create a similar problem, but the key is to leave our information. In fact, this way has long been a webmaster to do, and the effect is very good.

There are many categories of long tail keywords, not as we imagine the unpopular words, now many sites have long tail keywords as the site's core keywords to optimize, such as a lot of weight loss class site is so, we should learn the excellent ideas of these stationmaster, put more SEO theory into the actual construction station, Only in this way can we continuously improve our level. Hope that the webmaster looked after a little change, that is, more energy in some of the long tail of traffic, especially to do the station earlier.

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