Website construction companies do not make money for the reasons

First of all, the characteristics of the Web site construction: This line in the most downstream of the ecological chain, low profit, high cost, and still rising every year, because the main labor costs, the difficulty of the money, but also require a monthly continuous new orders to enter, but there is no sustainable consumption, doing this line of small companies, large companies are not many.

Really big and profitable web site construction companies are not many, such as the power, China million nets, 35 interconnected these are thousands of large companies, make how much money do not know. But they ask customers to pay the full sum, do the site with their own research and development tools (advanced Intelligent Building Station system), can be replicated sales team and management team, but also do is the national market, covering two of cities and even counties. This kind of company's price is very high, the price is not necessarily high, because they do the scale, relatively low cost control, server and the cost of the computer room is now getting lower, the remaining is the human cost and profit.

According to 2012 statistics, Beijing has no less than 2000 Web site construction companies, including studios, they are making money?

The vast majority of website construction companies, 10-30 of people of scale, with planning, design, front-end, Chettu, development, customer service, project managers, sales, editing and SEO and other positions. In a number of small companies, each person has multiple jobs. This type of company has a fixed monthly cost of 10.2 million, most of which is human cost. If the market is bad for a few months and sales fall, the company will bones the money it earned in the last few months.

Also, the Web site construction process is more complex, involving a wide range, from aesthetics to code, from services to technology, from marketing to record, there are difficulties everywhere, this led to increased staff management and training costs.

Again, this kind of site construction payment methods are phased, some sign a large amount, but the rest of the money is not necessarily your, even if you follow the requirements of the site, a few months past, who knows what the customer changes, changed a few rounds of personnel changes may also be.

In addition, the company's internal personnel are not stable, every year after the general have to change a batch, each substitution on the company's business impact is also very large, the staff's running-in and coordination can effectively reduce costs, many companies are using a yearly salary to retain talent. People come to Beijing to make money, and it's hard for employees to survive, let alone save money.

Finally, say "dividend", a year down, the boss always want to give employees a little dividend to retain talent, but to the end of the company, in the end earned how much money, this is a trade secret, here is inconvenient to say, in fact, through the construction of the station project to do cost analysis can draw conclusions.

The General Enterprise website construction project to do most, the Beijing enterprise many, the new company wants to do the website, the website revision also many, the demand is big, the most common custom enterprise website 10,000 or so, the good high website 230,000, 50,000 's relatively few. 5000 dollars custom back to say, you look at the cost of the following to know to turn not to make money.

Here is a million-dollar website construction project of the company's actual costs, including explicit and hidden costs:

1 technical hours, from the planning and design, production of input from the developer, from the manuscript to the implementation of the sale, everywhere need people to work.

2 advertising fees, the company to do a lot of advertising, SEO and SEM and other forms, in short, to a customer are "reason".

3 Invoice Tax point, General Service Invoice 10 points.

4 Commission and bonuses for sales and technology

5 Large pool costs: rent, utilities, transportation, food replenishment, office supplies, computer upgrades, recruitment ads and other costs are to be amortized into each project.

6 each project has a certain management and training costs, the employment of junior talent must be matched with training

7 There is a security risk, such as the follow-up of 100 customers this month, but only 20 signed, the 80 cost of investment in vain, to be spread to the year's profit project.

The cost of 8 of technicians who are idle and dry will come in.

It seems that the 10,000-dollar corporate web site is not low, but the actual profit of their own calculation will know, estimated to be done is 0 profit, get a negative profit.

I since 2007 in Baidu advertising so far, every year will see a lot of new Web site companies poured in, five years later, the familiar company name is very few, we are running for money to come in, if really make money, they will go?

Final recommendations:

In fact, there are many construction stations in the tangle, struggle, website construction business is like # Chicken, abandoned as a pity, food without income. There are customers looking for you to do the site, but busy half-day do not earn money. Suggestions:

1 struggling students learn a little more skills, consider transformation, to those who can continue to service business, do some more business value for the enterprise, at present, the owners think that do the site for the enterprise value is not high, the weight is very low, nothing to do the corporate website or revision, a busy money to go.

2 can also be based on their own characteristics of repositioning, refinement of the market, such as you just design, then only to do design services, do the best, the price to go up. Or you develop bad, only do development and so on. Do a piece of fine, sharp, specialized, carry the quality up, the price will go up.

3 did not come in the classmate cash, first learn more skills in come in.

Source: Submit, Author: Jian Li, original link.