What kind of website can make money?

Source: Internet
Author: User
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Recently, looking at a website have been fire up, so also want to plan some websites. The website is not for entertaining, but for making a profit. Therefore, what kind of Web site can be in the shortest possible time to produce benefits is considered a problem in the middle.


First, the industry website
In an industry with a certain resource advantages of people, as the industry's industry site is a very good choice. This kind of website although the number of users can not compare with all-inclusive's website, but their users are valid customers. I remember there is a "28 theory", with this theory, the industry website user 20% is invalid user, 80% is a valid user, and not the industry site is just the opposite.
For example, donews is such a very typical representative. Of course, if the traditional industry to do industry sites, such as China Hardware Network, China Apparel network, China Food Network, China Chemical network, still need more input, this is the personal webmaster can not complete. Therefore, we do not choose some other industries, we can completely put the "industry" here to expand some, such as you proficient in "Flash", and the industry has a better relationship with the master, then do not plan a Flash -related website, only to do this, do not do other; If you are a senior high school Chinese teacher, high school Chinese teaching has a very high research, so not to write a directory according to the textbook of a trade site, that is, to do courseware, paper, lesson plans, learning cases, teaching research are linked to a page. More specifically, users open the site, see the entire high school textbooks, such as the directory, for example, when the user clicks on the first book of the text, in the open page can see the text of all the practical information, which for experienced teachers is completely achievable.
Therefore, the industry site may not point to positioning a little bit, a little bit, so that the benefits will soon be achieved.


Second, the most popular users of the public
The user is the money, has the traffic to be able to earn the expensive advertisement expense. But how can you win users? This is "processed" from hao123 and other people's analysis of its success.
People looking at this article certainly rarely use hao123, and basically no one sets it as the default page for browsers. But you go to the Internet café, not it users of the computer, will invariably find ie default home page have chosen hao123, why? I believe everyone recalls the first contact with the Internet, is not to remember one after another Web site and distressed? The same is true now, with the rapid development of the network, in the vast user base is not it, Rookie of the user group is extremely large, they will not go to memory URLs, although many domain names are very good memories. Research hao123 Stationmaster's other website, all has such characteristic, for example he has a Flash animation website, this also conforms to this kind of characteristic, because the ordinary user is on the internet itself is the leisure entertainment, does not have the professional to visit the specialized website.
Based on this, you should not consider the new website when planning. Position your website in the most popular and most common user groups.
For example, today's it college-type web sites everywhere, such sites have the pursuit of "portal" wind, from simple to complex, from the general to the industry teaching, all-encompassing. This way, although each user will probably feel that there is something they need, but a few times to see, they will come?


If another angle, we do not do high-end, only to do for the rookie needs the most common, most need, the most concerned about the teaching content, do not do high-end, do not do all-inclusive. After all, rookie of the number of users to several times the master. And doing this kind of rookie itself does not need much high technology.


Third, the Regional classification information website
Classification information site has been a lot of, such as guests gathered, net, and other like 163, QQ and other portal sites have classified information, then does it mean that the new people do not have a future? Of course not!
The first choice of the city scale should be moderate, avoid sharpness. Such big cities as Beijing and Shanghai are more troublesome to promote, and this kind of web site may already exist, so we do not need to contend with. Cities of choice should be of medium-scale city or larger counties and districts. Such a moderate size of the city, a certain number of users, but not particularly big, it is easier to promote.
Second, the choice of small and medium-sized cities is because, like the existing national classification information Web site is not able to the city of this kind of information collection and promotion in the region.
The content of the third information. Information must be followed by a practical reason. To the local users are really interested in their lives really helpful, while the main user group should be medium and young users.
The four specific channels: such as second-hand trade, real estate transactions, logistics, job hunting, dating and so on are the accumulation of good content. Like the author of a small city living in Subei, a local site on second-hand transactions, logistics, job search content of one hundred or two hundred per day.


The second is the local business information. In the early stage of the site, you can by hand to the region by street, function and other means of multiple classifications, free of charge to the site. Specifically, for example, you can liberate all the shops, merchants free of charge, while the liberation of a restaurant on the road you can also follow the "catering" for the keyword query, in short, in order to facilitate the user to find information. The initial workload is slightly larger, but the city is not particularly big to do is not particularly difficult, and in advance can only be included in the main shops. Collection of shops can be integrated shopping malls, stores, KTV, bars and so on.
Promotion: After the preparation of the preparatory work is done, can concentrate on the production of a group of leaflets (paintings, books), in the merchants in the free hanging or distribution, at the same time can be in the main urban main road distribution (which is available in small and medium-sized cities), and also can organize some interactive activities to accumulate popularity.
Content: This content does not refer to the initial content, but refers to the station after the update. Have a certain degree of visibility, such as second-hand, logistics, recruitment, and friends such information users will be the initiative to release, followed by some shopping malls, the larger stores and so they also generally have a special person responsible for online publicity, you can let them to release free. If the mall in the region is not able to do so, it can sign an agreement with them to help them update their information free of charge.
At the same time, depending on the size of the city, may consider has 2-5 about the information staff, lets them according to the area daily to check, sees in the region has the newest promotion information, the discount information, the new product information, the activity information and so on, some immediately releases, but also requests the settled merchant to have this kind of information when the active contact release.


So do this area and people's life, leisure related content basically can be included in the comparison of the whole, then you can make money. For example, the issue of information fees, such as the establishment of a special area for shopping malls publicity fees and so on, in other words, the equivalent of you have mastered a media, and the media operating costs are relatively low. Of course, if it is to be bigger, there are many ways, such as contracting a section of a newspaper in the region and posting the information in the newspaper (which is, of course, charging information).
Note: This kind of website is able to make money, because the national classification information site can not do information localization, seize this opportunity to become a millionaire or completely can.
In fact, although all kinds of websites are endless, but for the successor, newcomers, as long as find the right positioning, find a foothold, find a profit model, or can be made to make a promising site.



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