First: Xiao YiYi.
When a salesperson encounters some unreasonable requirements from the customer, he can explain the interests caused by obeying the customer from the customer's perspective, so that the customer can understand and damage the customer, so as to gain the customer's understanding.
Second TRICK: hard work.
Explain to the customer what kind of punishment they will receive if they accept the customer's requirements (generally excessive or unreasonable), so as to win the customer's sympathy and understanding.
Third TRICK: appease the hearts of the people.
Sometimes, customers may make too many or even unreasonable requests because they are in bad mood or are picky about themselves. At this time, if the salesperson has no experience, direct rejection can easily intensify the conflict. Experienced sales staff will first calm down the customer's mood and eliminate disputes. When the atmosphere of both parties is relaxed, sales promotion will be conducted.
Step 4: change from small to large.
During business negotiation, some customers are hard-winded and adopt a tough policy to unilaterally ask the other party
Step. For such customers, we should not be hard-hitting, but be clever, and do not give in easily. Even if we make concessions, we should make small steps in exchange for the other party to make huge strides or equal concessions.
Fifth TRICK: Hit the West with a sound.
Some customers are not satisfied with some aspects of our products, such as price, style, and color. At this time, experienced sales staff will guide the customer's needs and publicize their advantages to the customer. In this way, the customer's topic is transferred, and the master is in his own hands.
Sixth TRICK: Dual Reed.
During the negotiation with the customer, Two salespersons can negotiate with each other. Clear division of labor beforehand. One should be a white face, a good person, a black face, and a bad person. In this way, when the customer is deadlocked, the white face can stabilize the customer, and the black face can reveal the customer's bottom line and safeguard the company's interests.
7: play the ball.
The salesperson can push responsibility to others for non-score requirements raised by customers or requirements that we cannot meet in the near future. Let others handle these problems and free up time to handle important tasks. This is particularly effective when new and old sales staff change.
The eighth trick is to wait for a change.
For some of the requirements that the customer puts forward in the near future cannot be met, the salesperson can find some excuses, such as: report to the company; are applying, wait for the boss to approve and so on. The salesperson can use these excuses to stabilize the customer first.
9: Shield Wrigley.
For some non-score requirements raised by the customer, the salesperson can find the boss or company policy as a shield, such as: the boss does not agree, the company policy is not allowed, and so on. The salesperson can use these excuses to indicate that he has applied for benefits for the customer. However, due to the reason of the Company or superior, the salesperson cannot meet the customer's requirements, so as to gain the customer's understanding.
Tip 10: It's hunger.
Some important customers are an important channel for the company to complete its sales tasks. However, these customers, by virtue of their own advantages, sometimes put forward some requirements that violate the company's policies, or the company's resources cannot meet the requirements. This type of customers, sales staff can not afford to offend, and thus feel a headache.