X5pro stunning Twin Towers, Vivo internationalization

Source: Internet
Author: User


6 -month afternoon, the#vivo Malaysia brand Conference # and new product of the non-stop mirror x5pro Conference held in Kuala Lumpur, Malaysia.

First,vivo The pace of internationalization

since the year, Vivo has adopted a cooperative approach with channel operators and operators to quietly conduct international market layout. From 8 months to now,Vivo also held new product launches in Thailand, India, Myanmar and Indonesia. In addition to yesterday's Vivo Malaysia Conference, this is the Fifth International conference held by Vivo.

the international layout of vivo is not in vain. According to communities dominate Brands recently announced the annual Q1 Global smartphone Market sales report shows thatvivo the first quarter of the global sales of 920 million, successfully surpassed Sony, Microsoft and other international giants, the first to enter the global smartphone market sales of the top ten.

to know,Vivo 920 million sales are not hit the price war hundred Yuan machine, that can be 2000+ high-end models. Therefore, it is not difficult to see the domestic and foreign users of the Vivo brand recognition.

Second,vivo ideas for overseas development

do the brand and do not spell the price, this is vivo overseas market development ideas.

the #vivo Malaysia brand Conference #,Vivo In addition to inviting the local important technology, finance and entertainment and other media to attend the conference, selected Malaysia's landmark building twin Towers as the brand's conference address, Also invited a number of Malaysian red Star to come to the club, including inthe " Entertainment Association Award," swept through a number of important prizes, Mei sister born Wincci Su Ying, and won the "Best Group Award" and many other awards such as FS .

In addition,Vivo also has a nationwide advertising campaign in Malaysia, from television media to online media to outdoor advertising, and Vivo ads cover almost all of Malaysia.

The reason why vivo put so much advertising is to inform the Malaysian people through advertising, this is a trustworthy brand, also can make brand effect in Malaysia.

after the conference, the local media issued a number of comments on X5pro has given a high degree of evaluation and recognition, praised Vivo's excellent performance in the smartphone industry, and expressed great expectations for the future development of vivo in Malaysia.

I believe that through this round of high-frequency advertising on the sea, land and air, the Malaysian people will have more understanding of vivo, in line with the Vivo thousands of sales,vivo in Malaysia's visibility will be greatly improved.

Third,vivo Internationalization

before the conference,Vivo, chief Marketing Officer @ Fred Feng Alex released Weibo, saidvivo The reason why the brand conference was held in Malaysia yesterday because vivo The localization of products and brands in Malaysia has begun to bear fruit.

In fact,Vivo has entered the Malaysian market 4 months in the year . and became the only mobile phone sponsorship brand in Malaysia Carnival of the year.

now it seems thatthe past year of Vivo in Malaysia has not been wasted. Data from Vivo Fred Feng Alex 's Weibo we know that at present Vivo in Malaysia has nearly three of the offline sales point, after-sales service center also reached ten home, Over the thousands of employees,Vivo services can be covered throughout Malaysia.

The brand wants internationalization, first of all need to do well localization. For example, to understand the local people's buying habits, consumption habits, consumption levels and other information, so as to introduce suitable for local people to use the habit of products, to formulate local conditions in line with the marketing practices, to provide national characteristics of after-sales service.

Vivo's pragmatic approach to building and after-sales service centers in Malaysia is the localization of vivo in Malaysia. In this way,vivo has been able to lay a solid foundation for localization in Malaysia, and it is believed to be the best localization for the Vivo team to choose after entering Malaysia.

At present,the localization strategy of Vivo is a more reliable approach in Malaysia. Internationalization is getting better, this is the significance of Vivo X5pro release.

internationalization,Vivo has been on the right path.


X5pro stunning Twin Towers, Vivo internationalization

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