078 Game Network of Populus Euphratica talk about website regularization operation

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Anhui Internet Alliance hosts old K hosted by the thousands of webmaster lectures have been to the 50th issue, the guests of this period, Mr. Juyan since March 2009 founded the Jeyan Network Media Technology Co., Ltd., and as Jeyan company chief executive Officer and company director. Since March 2009, Mr. Juyan has been President of the company. Mr. Juyan played a key role in bringing the 078 gaming network to the youngest gaming portal and gaming information and gaming data analysis platform in the country, and contributed to the Jeyan company's local internet position in Huaian. Prior to the founding of Jeyan, Mr. Juyan had served as editorial director of Xiamen (chinaz.com,cnzz.com). Earlier, Mr. Juyan also served as a top executive in several star hotels. At present, Mr. Juyan also serves as a consultant for several internet companies. Mr. Juyan has an MBA degree, and Mr. Juyan is also a member of Huaian Internet Association.

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The following is a transcript of this lecture:

Juyan: I'm glad to say hello to you in such a special way. Old K has long been invited, and everyone to share points to do the station of dribs and drabs. But the knowledge is limited, AO old K, also slightly and everybody discusses the website regularization operation some details question. Talk less, today we take case analysis, talk about how quickly from 0, 3 months to do a good user experience site. Of course, since I'm here. Be sure to take your website and talk about it. Www.078.com. Site started in April 2009. A friend who has paid attention to this station will find that after half a year's experience, the details of this station have changed a lot. First, in the first version, the effect of sliding doors is adopted. The above figure shows: (Of course, the picture is the other site) OK, is 163.com news, pictures, sharp point of the switch sliding effect, it looks very cool. But after the experience of 078 of the user experience, with the increase in the slide, the attention and visitors to the eyeball point of the heat is different, it is difficult to show the site needs to show the content and effect. So, chop off. For example, if the first line shows 100% gravity, the second one may be only 60%, descending in descending order. So, we canceled the effect in the second version. Use a traditional flat-panel display. Make it easier for visitors to navigate through what you need to present.

Second, navigation location and content minimization recommended, only recommended to be recommended, rather than panoramic recommendations. In the previous version, we used the domestic game class site more commonly used in the college district, the concept of large areas, all the content of the total collection to the first person, easy to find visitors. But the effect is not obvious, click overlay too dispersed. Later, we took a small navigation, small recommended deployment, so that content focused together. Make the click of the overlay point as small as possible.

Third, the rational use of layout to the integration of zero.

We have noticed that the smallest position in the first screen of www.078.com recommended a lot of content, navigation content is very little, but the content of the text line is many. The same domain blocks are handled harmoniously but without impacting the main navigation. This can effectively use the golden position, to achieve a better display without causing user visual fatigue. Because it is the golden position, so the clicks are good. We have noticed that the smallest position in the first screen of www.078.com recommended a lot of content, navigation content is very little, but the content of the text line is many. The same domain blocks are handled harmoniously but without impacting the main navigation. This can effectively use the golden position, to achieve a better display without causing user visual fatigue. Because it is the golden position, so the clicks are good. Later can also open up into advertising locations, revenue for the site. Because the group function limit, many user experience is not good to take the picture to do the tutorial, therefore, I roughly analyze these. such as eyeball hot cover, mouse trajectory, color deviation, font size and so on, there is free time to discuss. Because the group function limit, many user experience is not good to take the picture to do the tutorial, therefore, I roughly analyze these. such as eyeball hot cover, mouse trajectory, color deviation, font size and so on, there is free time to discuss. OK, summing up the first stage of the argument: the simplest understanding of the user experience is: to allow users to use the mouse do not use the keyboard, can be clicked on the completion of a click not to be 2 times completed. Of course, the user experience is not blindly streamlined and cool, Google's home page search box size even increase a pixel will affect your experience.

The following enters the second stage: content regularization operation. First of all, we must note that the first page of the picture size. This problem many stationmaster did not notice. We carefully look at the picture size of the www.078.com, the general small figure must be controlled under 5K. Some of the advertising pictures are stored in the use of Baidu's server to do storage. So, without affecting the appearance of the situation, as far as possible to reduce your picture size. Conditional must first be the separation of the picture and the Web page storage server. In the content, many stationmaster all in the heart raises such question: how can make the characteristic content. Few original, are reproduced. How to turn beautiful? Let's look at an example. This is reprinted news: Http://news.078.com/i/p/20100108/11733.shtml. First, we see that the title has been processed again. Second, we can see that the editors added a summary of the comments. Continue to see, will find that the picture has been added watermark, but also attaches great importance to the user experience, there are pictures, click on the picture can go to the next page, no, there will be text reminders. This is exactly what we said above: The simplest understanding of user experience is: to allow users to use the mouse do not use the keyboard, can click to complete the completion of the 2 times. Coincide.

Finally, at the end, there will be an extended reading of the relevant news, which provides a screening recommendation for similar news. In this way, one of our content will be released. There is also a problem, many webmasters are not using a new window to open, when the new window to open the page this question is not in doubt, or called No concept. 078.

The contents of the homepage are opened with a new window, so that users will continue to browse other content. Because the home page is a summary and gathering place. The content page is opened with the current window so that visitors do not have to open a lot of windows to read a piece of news or a video or a group of pictures or .... In addition, external links or extended reading content are in a new window. Have careful webmaster will find that 078 of the content page there is a place is to click on the last page is not stopped in the current page, some return channel page, some return topic aggregation page. Some are returned to the first page. The purpose of this is simply to maximize PV of the site.

Today is not how to prepare, I still prefer to explore the way we communicate with each other, looking at 90 a few online, no one to speak, feeling strange. Finally said a question, is the advertisement position setting, generally, we all need to get a huge advertisement to provide to the advertisement main display. But after practice, I found that a region divided into several small pieces easier to attract clicks and visitor eyeballs. such as the Internet at the top of the news center pick. There's a lot more to it than that. Thanks for the invitation of old K.

Special NOTE: Webmaster Federation www.zzlhh.org officially launched, mutual promotion of fiery, nearly 400 sites have been involved.

Final Summary: This period guest invites to invite the 078 game net Juyan to own website to teach everybody how the website normalizes the operation, specially emphasized the user experience to be very useful. Next week we are going to invite the admissions network Coron letter to you to talk about the education enrollment class website. But if it is to send the ad on the exemption, thank you for your support next time see. The other five groups are full, new to the webmaster can add 500 Lectures third group: 17581177, we will provide a permanent free public service, but the long-term do not speak of the members are T.

Special Acknowledgement: This lecture obtains the Chinese stationmaster station, the A5 stationmaster net, the laggard, the grassroots net, the Chinese stationmaster, the Chinese construction station, stationmaster China, the Web development net, the love gathers, I dragnet, "Stationmaster" magazine, stationmaster Z Weekly, Itbear, pushes A, digs the software, New Leaf, such as a number of well-known webmaster related media support and domestic well-known IDC service Provider Yan Yan Network and ntalker technical support. This lecture will be published in the above-mentioned webmaster media in the same period, this express special thanks.